Ale si woawɔ patch nuƒoƒoƒu siwo wotsɔ atsyã wɔe hena viɖe si woakpɔ tso eme wu .

De dzesi tanya siwo wobia tso ame si be woatsɔ awɔ atsyãwoe .

Le egbegbe xexe si me wowɔa nu kabakaba le me la, nu vevitɔ si ana woawɔ patch nuƒoƒoƒu dzidzedzetɔe enye be woade dzesi tanya siwo ɖina ɖe nuƒlelawo gbɔ. Ele be nàƒo nu tso nusiwo le edzi yim fifia, dekɔnu suewo, kple ʋuʋu ŋu. Tso dekɔnu xɔŋkɔwo abe TV dzi wɔnawo kple memewo dzi va ɖo niche fandoms dzi la, ele be wò patches naɖe nusi ŋu amewo tsɔ ɖe le la afia. Aleae nèwɔa patch siwo amewo dina be yewoado. Bu adzɔnuwo ƒe ŋkɔwo abe Gucci ene, amesiwo ƒe patch designs xɔ tso dekɔnu ƒe kpɔɖeŋu kple pop icons me zi geɖe, si wɔnɛ be kadodo nɔa wo kple woƒe asisiwo dome enumake.

Trend Analysis: Nukae le dzo dam fifia?

Asitsatsa ƒe nɔnɔmewo gɔmesese le vevie ŋutɔ na patch siwo sɔ ƒe ɖoɖowɔwɔ. Kuku ɖe atsyãwo ƒe nɔnɔmewo, Internet dzi dekɔnuwo, kple nuƒlelawo ƒe asixɔxɔ siwo le tɔtrɔm ŋu ate ŋu afia mɔ wò aɖaŋuwɔwɔ ƒe ɖoɖoa. Le kpɔɖeŋu me, le ƒe 2023 me la, 'nostalgia' ƒe nɔnɔmea va xɔ ŋkɔ ŋutɔ, vevietɔ le atsyã kple nuzazãwo me. Patches siwo me wotsɔ blema dzesiwo, throwback graphics, alo retro icons kpɔ dzidziɖedzi gãwo le nudzadzra me. Le numekuku aɖe si Statista wɔ nu la, wobu akɔnta be xexeame katã ƒe Embroidered Patch asi adzi ɖe edzi 5.7% ƒe sia ƒe vaseɖe ƒe 2026 me, si sɔhɛwo ƒe dekɔnu suewo kple DIY ƒe atsyãwo ʋãna koŋ.

Patch ƒe tanya xɔŋkɔwo .

Eyata, kakaɖedzi li be tanya kawoe ahe asisiwo vɛ? Bu dzinɔameƒotɔ, ɣeyiɣia me tɔ, kple edgy ŋu kpɔ. Tanya ʋɛ aɖewo siwo le didim vevie lae nye esi:

Asitsalawo ƒe didiwo me dzodzro .

Zã nyatakakawo nàtsɔ aɖo kpe wò tanyawo dzi. Le kpɔɖeŋu me, Instagram hashtags abe #PatchCollection alo #EmbroideredPatches ene la, amewo lɔ̃a wo. Hashtag siawo me dzodzro ate ŋu ana nàse nusiwo amewo le gome kpɔm le, dodo, kple gomekpɔkpɔ le eme la gɔme tẽ. Àde dzesii be zi geɖe la, teƒe siwo dzɔdzɔmenuwo ʋãna, abe lãwo, seƒoƒowo, kple towo ene, xɔa susu me tɔ tɔn geɖe. Tanya sia doa dzidzɔ na ame elabena edo ƒome kple nɔnɔme si keke ta wu si nye nusiwo li tegbee kple dzɔdzɔmenuwo ƒe ŋudzedzekpɔkpɔ—nu eve siwo nuƒlelawo le megbe na vevie le ƒe 2024 me.

Nudzɔdzɔ ŋuti numekuku: meme patches ƒe dzidziɖedzi .

Kpɔɖeŋu vevi ɖeka si nye atsyã si wotsɔ lãfu wɔe si wotsɔ lãgbalẽ wɔe si kpɔ dzidzedze ŋutɔ la tso patch ƒe nɔnɔme si me meme ƒe gbɔgbɔ le la me. Adzɔnuwo abe 'Patches and Pins Co.' xɔ hehe gã aɖe to asitsatsa le internet dzi ƒe nɔnɔmewo me. Le ƒe 2022 me la, woɖe patches siwo kplɔ wo nɔewo ɖo siwo me meme nyagbe xɔŋkɔwo le abe 'this is fine' kple 'pepe the frog.' siawo ƒe akpa aɖewo kaka ɖe teƒe bubu elabena wonye atsyã dzro aɖe ko—wonye internet dekɔnuwo ɖeɖefia. Nyatakaka aɖe si Creative BLOQ wɔ la ɖee fia be meme-based designs kpɔ nudzadzra ƒe dzidziɖedzi 40% le ƒe si me woɖee ɖe go me. Nu vevitɔ si woatsɔ ayi? Atsyã siwo wotsɔ atsyã wɔe siwo ɖea Internet dzi dekɔnuwo fiana ate ŋu atu ame siwo kplɔa ame ɖo kloe si le abe subɔsubɔhawo ene.

Wò nyaselawo ƒe didiwo gɔmesese .

Tanyawo nyanya nye aʋa la ƒe afã ko. Ele be nàse amesi nèle ɖoɖo wɔm ɖe eŋu hã gɔme. Ðe wò asisiwo gblɔa nya siwo me dzideƒo le alo woƒe ɖetsɔleme si menya kpɔna dzea sii bɔbɔe o wua? Ðe wodi nane si sɔ kple nusiwo le edzi yim fifiaa, alo ɖe wole atsyã siwo me ɣeyiɣi mede o, siwo wonya nyuie la dim? Di ɣeyiɣi nàku nu me le amesiwo ate ŋu aƒlee ŋu alo agbugbɔ ŋku alé ɖe asisiwo ƒe nyaŋuɖoɖowo ŋu tso hadomenyatakakadzraɖoƒewo be woase nusiwo wodi la gɔme. Esia kpena ɖe ŋuwò nètrɔa asi le wò atsyãwo ŋu eye nètua nuƒoƒoƒu si ƒoa nu na wò nyaselawo tẽ.

2: Patch designs ƒe nyonyome hena eƒe dzedzeme si sɔ gbɔ wu .

Ne míeƒo nu tso patch design ŋu la, teƒe aɖeke meli na mediocrity o. Ne èdi be yeatrɔ ta eye yeakpɔ viɖe gã aɖe la, ele be wò patchwo na *wow* ameha la. Nusi koŋ ku ɖe nuwɔwɔ, dɔwɔwɔ, kple nusiwo le tsia dzi ƒe dadasɔ ŋue wòku ɖo. Ele be woawɔ patch si ŋu wotrɔ asi le nyuie be wòalé ŋku gake woate ŋu azãe le mɔ vovovowo nu ale gbegbe be woate ŋu adoe ɖe avɔ kple atsyã vovovowo dzi. Mina míage ɖe nusi na patch aɖe yi tso 'meh' dzi ayi 'le be-le be-'!

Amadedewo kple Nɔnɔmewo: Nya Ɣaɣla si Naa Nuwo hea ame enumake .

Nya lae nye esi: Amadedee nye nu gbãtɔ si wò asisiwo de dzesii. Yi ɖawɔ nu ƒuƒlu akpa, eye ɖeko woayi edzi anɔ ʋuʋum. Gake yi tagbɔsesẽ akpa, eye àte ŋu ava kpɔ patch si ame aɖeke madi be yeado o. Nu vevitɔe nye be woakpɔ teƒe vivi ma. Amadede siwo me kɔ, siwo to vovo na wo nɔewo la te ŋu toa vovo—bu dzĩ kple yibɔ, ɣi kple blɔ ŋu. Nɔnɔmewo hã le vevie nenema ke. Zi geɖe la, gotagomenuwo kple nɔnɔmetata siwo wowɔ ɖe wo nɔewo ŋu la xɔ ŋkɔ wu esiwo mewɔa nu ɖe ​​ɖoɖo nu o elabena wowɔa dadasɔ kple ɖekawɔwɔ ƒe seselelãme. Le kpɔɖeŋu me, Gucci Tiger ƒe akpaa zãa amadede siwo me dzo le kple eƒe nɔnɔme si sɔ kple wo nɔewo tsɔ wɔa akpa si woate ŋu ade dzesii enumake eye woate ŋu adoe.

Nudzɔdzɔ ŋuti numekuku: ŋusẽ si le nu suetɔ kekeake ŋu .

Ɣeaɖewoɣi la, nu sue aɖe koe nyea nu geɖe wu. Kpɔ atsyã deŋgɔwo abe Supreme ene —wokpɔa dzidzedze le atsyã siwo me nu boo aɖeke mele o me. Dzesi alo nɔnɔmetata bɔbɔe si le dzadzɛ ate ŋu agblɔ nya gã aɖe. Le nyateƒe me la, ƒe 2022 ƒe numekuku aɖe ɖee fia be minimalist patches ƒe nuwɔwɔ ƒe agbɔsɔsɔ si sɔ gbɔ wu 30% le Gen Z ƒlelawo dome ne wotsɔe sɔ kple aɖaŋu siwo wowɔ wònya kpɔ wu. Esia mefia be ele be nàƒo asa na atsyã siwo gɔme sese sesẽ kura o, ke boŋ nàbu afisi woawɔ aɖaŋua le kple alesi woadoe ŋu. Ðe woaɖee afia dadatɔe loo alo le ayemɔ nua? Zi alesi wòle be wòagbã ɖe edzii la, zi nenemae wò patch la va nɔa dodome.

Trendy motifs: patches siwo ƒoa nu na luʋɔ la .

Ne èdi be yeadzra la, ke ele be nànya nusi le tsia dzi. Mègasusui ko o—wɔ wò numekukua. Fifia ƒe nɔnɔmewo abe retro-inspired designs, vintage logos, kple nature motifs lolo ŋutɔ fifia. Wobiaa lãwo, numiemiewo, alo dzesi siwo tsi tre ɖi na lãwo ƒe agbenɔnɔ ŋuti sidzedze alo ame ŋutɔ ƒe amenyenye ƒe amadedewo vevie. Le nyatakaka siwo tso . Sinofu embroidery machines , patches siwo me seƒoƒo ƒe nɔnɔmewo le la dzi ɖe edzi 40% le amewo ƒe lɔlɔ̃nu me tso ƒe 2020 va ɖo ƒe 2023. Nu siawo ƒe atsyɔ̃ɖoɖo enye be woƒoa asi ɖe xexeame katã ƒe tanya siwo amewo ate ŋu aɖo kadodo me kple seselelãme gome.

Aɖaŋuwɔwɔ na atsyã vovovowo kple avɔwo .

Ele be wò patchwo nate ŋu atrɔ ɖe nɔnɔmewo ŋu. Togbɔ be atsyã aɖewo sɔ nyuie na denim-wuwo alo akɔtagbalẽviwo hã la, bubuwo ate ŋu aklẽ ɖe kposɔwo alo aɖabɛwuwo dzi. Avɔ ƒe nɔnɔme gɔmesese le vevie ŋutɔ ne èle wò nuawo kple ka ƒomeviwo tiam. Le kpɔɖeŋu me, chenille patches (si zãa fluffy thread) sɔ nyuie na sweatshirts, esime satin thread wɔa dɔ nyuie wu na atsyã ƒe akpa deŋgɔwo le awudziwuiwo dzi. kpɔɖeŋu nyui aɖe le afisiae nye alesi . Chenille ƒe atsyãwo zi geɖe na varsity jackets eye wònaa dzedzeme dzeani, si me kɔ nyuie si ɖe dzesi. Wozãa Tia nunyatɔe—mègawɔ atsyã aɖe ko o; Wɔ patch si sɔ ɖe alesi woadoe nu.

Nyametsotso siwo wotu ɖe nyatakakawo dzi ƒe nyametsotsowo wɔwɔ .

Àdi be yeawɔ aɖaŋu kple taɖodzinua? Èhiã nyatakakawo be nàtsɔ awɔ wò nyametsotsowo ƒe kɔpi. Kpɔ hadome nyatakakadzraɖoƒewo abe Instagram kple Pinterest ɖa be nàkpɔ patch siwo le nu geɖe wu xɔm wu hã. Ku nu me le atsyã siwo wodzrana wu tso nudzrala gãwo gbɔ ŋu eye nàkpɔ nusiwo wɔa dɔ. Ne èle aɖaŋu wɔm la, bu alesi wò patches la aɖe fotoe ŋu kpɔ—zi geɖe la, nya siwo me kɔ, siwo me kɔ nyuie la wɔa dɔ nyuie wu le Internet dzi. Adzɔnuwo abe Vans kple Levi’s Thrive elabena woƒe patches nyea Instagram-dze ɣesiaɣi. Esi asisi geɖe wu le nyametsotsowo wɔm le nukpɔkpɔwo dzi ta la, ele vevie ŋutɔ be wò patches pop in photos.

Asitsalawo ƒe Nyaŋuɖoɖo: Goldmine si nèbu la .

Mègavɔ̃ be yeabia wò asisiwo be nukae wodi o. Patch nuƒoƒoƒu si *zi* kple wò nyaselawo dzi wɔwɔ bia nyaŋuɖoɖo ɣesiaɣi. Eɖanye to numekukuwo, hadomenyatakakadzraɖoƒewo ƒe numekukuwo me, alo nusi wò yomedzelawo di ko o, nyaŋuɖoɖo nye sika. Mɔnu ɖeka si ame geɖe lɔ̃na enye 'design-a-patch' kuxi, afisi asisiwo tsɔa woawo ŋutɔ ƒe aɖaŋuwo ɖoa ɖa alo daa akɔ ɖe woƒe lɔlɔ̃tɔwo dzi. Menye ɖeko esia doa ŋusẽ wò asisiwo ko o, ke ekpɔa egbɔ hã be wò patches la sɔ ɖe nusi asitsalawo bia nu. Le ƒe 2019 ƒe Atsyãwo Ŋuti Nusrɔ̃ƒe ƒe numekuku aɖe nu la , adzɔnu siwo ƒe asisiwo lɔ woƒe asisiwo ɖe eme le aɖaŋuwɔwɔ ƒe ɖoɖoa me la kpɔa asisiwo ƒe nuteƒewɔwɔ kple nuƒle enuenu ƒe dzidziɖedzi 25%.

3: Wò patch collection ƒe asixɔxɔ hena viɖekpɔkpɔ .

Asiɖoɖo wò atsyã ƒe patch collection nye aɖaŋudɔ, ke menye dzɔdzɔmeŋutinunya o. Be nàkpɔ viɖe geɖe wu la, ele be nàda asɔ le wò gazazãwo xexe kple asixɔxɔ si wosusu be ele asiwò la wɔwɔ me. Ne èle wò asixɔxɔ ƒe teƒe ɖom la, bu nuwɔwɔ ƒe gazazãwo, asi si nèɖo taɖodzinu na, kple hoʋlila ƒe asixɔxɔ ŋu. Taɖodzinuae? Na wò patches naxɔ asi ale gbegbe be woadzrae le agbɔsɔsɔ me, gake exɔ asi ale gbegbe be wòaɖe dzesi be eƒe nyonyome kple eƒe vovototodedeameme le eme.

Gazazãwo Gɔmesese: Asixɔxɔ ƒe Akɔtaɖonu .

Hafi nàte ŋu aɖo asi aɖe la, ele be nàse wò nuwɔwɔ ƒe gazazãwo gɔme gbã. Esia lɔ nusiwo wotsɔ wɔa dɔe (abe avɔ kple ka ene), dɔwɔlawo, kple mɔ̃wo zazã ƒe gazazãwo ɖe eme. Le kpɔɖeŋu me, ga si wozãna le mama dedie nu tsɔ wɔa aŋenu ɖeka si wotsɔ atsyã wɔe si me wotsɔ . Mɔ̃ si wotsɔ wɔa atsyãwoe si ƒe asi de ŋgɔ ate ŋu atso dɔlar 1 va ɖo dɔlar 3 le alesi wowɔe wòsesẽe kple eƒe agbɔsɔsɔ nu. Factor in shipping, packaging, kple asitsatsa hã. Ne ènya nya wò gazazãwo katã ko la, àte ŋu aɖo asi wò patchwo dzi kple kakaɖedzi.

Asitsatsa ŋuti numekuku: Nya wò hoʋiʋli .

Nukae nye adzɔnu siwo ƒe ŋkɔ sɔ kple wo nɔewo siwo woxɔna ɖe woƒe patchwo ta? Wɔ asitsatsa ŋuti numekukuwo be nàkpɔ egbɔ be mèle asi ɖom ɖe ɖokuiwò ŋu le asi me o. Lé ŋku ɖe adzɔnuwo abe Supreme alo Patagonia ene ŋu —wodzraa patches ɖe $5 va ɖo $25 nu. Se nyui aɖe si wòle be nàwɔe nye be nàƒle wò patch collection le wò hoʋlilawo ƒe asiwo ƒe 20% me, gake akpɔ egbɔ be yemele nu tsɛ aɖeke dzram na ɖokuiwò o. Dzadzra si bɔbɔ akpa ate ŋu agblẽ nu le wò adzɔnu ƒe asixɔxɔ si wosusu ŋu, esime asixɔxɔ si le eŋu akpa ate ŋu axe mɔ ɖe wò asisiwo ƒe xexlẽme nu.

Asixɔxɔ si wosusu be ele ame ŋu: Asixɔxɔ ƒe Nya Ɣaɣla .

Afɔdzideƒeae nye esi: Menye ɖeko wò asisiwo le patch ƒlem ko o—wole nuteƒekpɔkpɔ aɖe, nyagbɔgblɔ aɖe, alo dekɔnu aɖe ƒlem. Wɔ asixɔxɔ si wosusu to gbetete ɖe nɔnɔme, etɔxɛnyenye, kple ame ɖekaɖekawo ƒe nɔnɔme dzi. Afi siae adzɔnu ƒe dzeside va zua nu vevi aɖe le. Ne èɖo wò patches abe 'limited edition' alo 'designer,' asisiwo la, wolɔ̃na zi geɖe be yewoaxe premium. Numekuku aɖe si wowɔ le ƒe 2022 me si Fashion Institute wɔ ɖee fia be patches siwo wodzrana abe exclusive alo artist-collaborated ene ƒe asi kɔkɔ 35% eye wodzraa 50% kabakaba wu atsyã siwo wowɔna edziedzi.

Ga home ƒe dzesi: Teƒe vivi si le .

Le markup gome la, taɖodzinu be yeakpɔ vovototo si nye 50-60%. Esia nye taɖodzinu si woɖo ɖi le atsyãwo ƒe asitsatsa me. Le kpɔɖeŋu me, ne wò nuwɔwɔ ƒe asi le patch ɖeka dzi nye dɔlar 2 la, ga home si nye $6-$8 ana viɖe sesẽ aɖe nasu asiwò esime wòayi edzi akpɔ nuƒlelawo. Gake ne èle nu dzram to nudzraƒe siwo wodzrana le asitsaƒewo alo asitsaƒe siwo le Internet dzi la, bu asixɔxɔ si lolo wu ŋu le gazazã siwo wotsɔ kpe ɖe eŋu kple asitsatsa ƒe gazazã siwo wotsɔ kpe ɖe eŋu ta. Ne èle nu dzram tẽ la, àte ŋu aƒle dzeside si bɔbɔ ɖe anyi wu gake egahiã kokoko be nàkpɔ egbɔ be woxe wò gazazãwo.

Ðeɖekpɔkpɔ kple nudzadzra: Dadasɔ ƒe asi kple didi .

Nudzadzra kple dodo ɖe ŋgɔ ate ŋu aʋã amewo, gake mègazã wo zi geɖe akpa o alo nàde afɔku me be yeaɖe asi le yeƒe adzɔnu ƒe dzeside ŋu. Na ɣeyiɣi kpui aɖe ƒe asiɖeɖe le eŋu 15-20% ate ŋu awɔ nukunuwo be woawɔ nuwɔwɔ kpata. Le kpɔɖeŋu me, le ƒe 2023 ƒe ŋkekenyuiɖuɣi la, adzɔhawo abe Stussy ene zã strategic 'flash sales' tsɔ dzi patch sales ɖe edzi 40% le kwasiɖa ɖeka me. Ðeko nàkpɔ egbɔ be asiɖeɖe le nu ŋu mena asisiwo ke ɖi wò adzɔnu ƒe nyonyome o. Ele be asiɖeɖe le nu ŋu nase le eɖokui me abe fetu ene, ke menye dzodzadzra o.

Dukɔwo Dome Asixɔxɔ: Bu Xexeame Katã ƒe Asiwo Ŋu Kpɔ

Ne èɖoe be yeadzrae le dukɔwo dome la, trɔ asi le wò asixɔxɔ ŋu le asi siwo le mia gbɔ nu. Le kpɔɖeŋu me, patch siwo wodzrana le United States ate ŋu axɔ dɔlar 10-15, gake woate ŋu atsɔ patch mawo ke ƒe asi akɔ wu le Europa le meliɖoɖo, adzɔxexe tso duta, kple nutoa me ƒe didi ta. Ku nu me le asi vovovowo ŋu eye nàtrɔ asi le wò asixɔxɔ ƒe aɖaŋu ŋu wòasɔ ɖe enu. Xexeame katã ƒe mɔnu ate ŋu ado viɖekpɔkpɔ ɖe ŋgɔ ŋutɔ, gake ahiã be nànya nu tso ga ƒe tɔtrɔ kple adzɔxexe ƒe gɔmesese ŋu.