Maonedwe: 0 Wolemba: Mkonzi wa Pukuto wa Pukute: 2024-11-25 Kuyambira: Tsamba
Makampani ogulitsa ziweto aphulika m'zaka zaposachedwa, makamaka pankhani ya umunthu. Ndi eni ziweto ambiri omwe akufuna kufotokozera umunthu wapadera wa chiweto, kufunikira kwa zinthu zomwe zachitika zomwe zachitika zomwe zachitika Kuchokera ku zigawo zokongoletsa zowonjezera, niche iyi ikufalikira. Ndiye, oyendetsa makamu ofunika ndi ati? Tiyeni tidzilowetse zomwe zimayambitsa kusunthika pamsikawu komanso momwe mungalembere.
Pankhani ya ziweto zokomera ziweto, zaluso ndi kiyi! Eni enieni amafuna mapangidwe omwe amawonetsa umunthu wawo wa chiweto kapena mawonekedwe awo. Kuchokera kwa mawu oseketsa ku zikwangwani za ziweto, kuthekera sizingatheke. Tiona zomwe zili pamwamba pamiyala, kuphatikizapo njira, mitundu yotchuka ya ziweto, ndi mitundu ya mapangidwe omwe amasinthana ndi makasitomala. Konzekerani kukhala patsogolo pa masewerawa!
Tsopano kuti mukudziwa zomwe mungapange kuti mupange, ndi nthawi yoti mupeze momwe angagulitsire. Kuyang'ana oyenera kukhala ofunikira ndikofunikira, ndipo m'dziko lamasiku ano, anthu azikhalidwe zamasiku ano, othandiza pa Tretic, ndipo madera olimbitsa thupi amatha kukuthandizani kuti mupange mtundu wanu. Tikambirana njira zabwino kwambiri kuti mugulitse zogulitsa zanu zazomwe zimakonda ku niche zingwe ndi zowonjezera pa intaneti kuti muwonjezere mawonekedwe ndi malonda.
Zogulitsa za pet
Umwini wa ziweto umakwera padziko lonse lapansi, nafe tokha kwa ife tokha nyumba zoposa 85 miliyoni. Opaleshoni iyi mu umwini wa ziweto walimbikitsa kusintha kwamisika. Zinthu zosinthidwa, makamaka owdanda, zikukula kwambiri monga eni aziweto ambiri amafunafuna njira zawo za ziweto zawo. Kuchokera ku coogrammed cooners kuti mugwire zovala zopangira ziweto, zomwe zimangowonjezera chithunzi cha chiweto komanso zimathandizira kuti eni azikhala ndi zofuna za enieni.
Dalaivala wamkulu wa izi ndikusokoneza ziweto. Anthu tsopano amawona ziweto zawo monga achibale, ndipo akufuna zinthu zomwe zimawonetsa mgwirizano wawo. Kafukufuku wolembedwa ndi American Stevets Association (APNA) adapeza kuti 42% ya eni ziweto amagula zinthu zomwe zimapangidwira nthawi zonse. M'malo mwake, msika wogulitsa wa ziweto wapadziko lonse unali wofunika ku USD 24.92 biliyoni mu 2023, ndi zopangidwa ndi ziweto zokhala ndi zigawo chimodzi mwa magulu omwe akukula mwachangu. Izi sizimangokhala zokha zokha; Ndi za kupanga dzina lapadera kwa ziweto pamaso pa eni ake.
Makonda am'madzi mu kufunikira kwa munthu pakudziwonetsa. Othandizira a ziweto akagula zinthu zokuthandizani ziweto zawo, zikuwoneka kuti zikuwoneka kuti zamunthu wawo, zomwe zimapangitsa kuti malonda azimva bwino komanso apadera. Zambiri pamsika wa nyama yapadziko lonse lapansi zikuwonetsa kuti pafupifupi enieni a STT omwe akumatauni amasankha zopangidwa ndi ziweto. Izi zimawonetsa momwe ogula amagwiritsira ntchito zinthu zomwe zimalankhula ndi mawonekedwe awo, ndi kapangidwe kamene kamapanga kupereka njira yabwino yophatikiza ndi magwiridwe antchito.
Kutha kuno ndi kwakukulu. Malinga ndi kafukufuku wamkulu, msika wapadziko lonse lapansi wopangira ziweto ukuyembekezeka kukula pachaka 9.21% kuchokera pa 2024 mpaka 2030. Kupanga kwa enieni, akuyembekezeka kukula kwa msika. Chiwerengero chachikulu chodziwitsa: Chingwe chimawonjezera gawo lazinthu zapamwamba komanso zaluso zomwe zimakonda ogula omwe akufuna kukhala ofunitsitsa kugwiritsa ntchito china chake. Makampani omwe amapanga zinthu zoterezi amatha kugwiritsa ntchito njirayi popereka zojambula zogwirizana zomwe zimakumana ndi zikhumbo za makasitomala.
Ganizirani kupambana kwa mitundu ngati 'makungwa a semeth Avenue, ' omwe amapereka ndalama zothandizira pa ziweto. Cholinga chawo pa zolengedwa zapadera zawalola kulamula mitengo yokwera, ndi zinthu zina zokwanira $ 100. Adapanga msika wopindulitsa wa eni ziweto omwe amawona ziweto zawo monga kuwonjezera kwa mawonekedwe awo. Kuphatikizika kwa kulumikizidwa kwambiri, komanso mauthenga aumwini, zawathandiza kumanga kasitomala wokhulupilika wodalirika. Izi zikutsimikizira kufunika kokulira kwa makonda ogula ogula pamsika uno.
zopangidwa ndi mitengo | (ya CAGR) | (2023) |
---|---|---|
Ovala zovala zapamwamba | + 8.5% | USD 6 biliyoni |
Zovala Zaumwini & Masamba | + 10% | USD 3 Biliyoni |
Zotupa zofunda | + 7.8% | USD 2.4 biliyoni |
Manambala samanama. Monga momwe masinthiridwe amathandizira kuti ayambitse msika wa ziweto, omwe amatha kupulumutsa zinthu zapamwamba kwambiri, zomwe zingapezeke zomwe zingapezeke kuti zigwire kasitomala wokulira msanga. Ndi gawo labwino kwambiri? Msika wa Niche uyu ulinso ndi malo ambiri okwana malingaliro abwino, ndikusiya mwayi wokwanira kwa obwera kumene ndi mabizinesi okometsera kuti awonjezere.
Ponena za chizolowezi cholumikizidwa ndi zopangidwa ndi ziweto, mwayi wopanga alibe malire. Koma pofuna kugunda chizindikiro ndi mapangidwe anu, muyenera kuyang'ana kwambiri zochitika zaposachedwa. Eni ake nthawi zonse amakhala akungoyang'ana zinthu zomwe zimangowonetsa umunthu wawo wa chiweto komanso kugwirizanitsa ndi mawonekedwe achikhalidwe. Ndiye, ndi mapangidwe ati omwe amatenga msika ndi mkuntho? Tithyole.
Kuchita ubwenzi ndi masewera olimbitsa thupi pamakampani ogulitsa ziweto. Imodzi mwazochitika zazikulu pompano? Ophatikizidwa ndi mawu oseketsa ndi mawu oseketsa. Kaya ndi chinthu chosavuta monga 'Ndine bwana Kukongoletsa kwa chizolowezi kumalola kuti eni ziweto aphe nthabwala ndi umunthu wa alendes, akupanga zinthu izi kukhala zoyenera. Malinga ndi kafukufuku wolembedwa ndi Petco, 47% ya eni ziweto akuti ndi omwe angagule zinthu zomwe amapangira ziweto zawo, makamaka pankhani ya zovala.
Njira ina yomwe ikukula imakhala ndi galu kapena amphaka. Izi zimathandiza kuti eni azikhala okonda ziweto amamvanso za ziweto zawo. Mwachitsanzo, chizolowezi cha agandanasi cholumikizidwa ndi zojambulajambula zapadera za mtundu kapena mawu ngati mfumukazi 'kapena ' mphamvu yotchuka Msika wa zinthu zina zoweta za kubereka ndi wamkulu, wokhala ndi zogulitsa kwambiri ngati 'petsmart ' ndi 'bankbox ' kuwonetsa zojambula zowoneka bwino. Ngati mukufuna kukopa misa, kuwonjezera zokomera zopangidwa ndi mtundu wobereka zimatha kukweza mzere wazogulitsa, makamaka ngati mungakumbukire kubetcha anthu otchuka ngati bulllogs waku France, dachshonds, kapena poodles.
Apita masiku a nthano zoyambira, zopanda pake. Vibrarant, Mapulogalamu Olimba Olimba Akutenga! Ma pinki owala, owala, ndi amalima akulamuliridwa atanyamula zolemerera. Mitundu iyi siyongosonyeza mafashoni amakono komanso oyimirira m'matumba a Social Media, ndikuwapangitsa kuti asinthe. Kafukufuku wochokera ku American Stevets Association (APNA) akuwonetsa kuti zinthu zomwe zili ndi zojambula zolimba, zomwe zimapangidwanso zimayenera kugawidwa pazaubwenzi zachitukuko, kupatsa eni malo kuti adziwonetsetse mawonekedwe a ziweto zawo. Phatikizani izi ndi mankhwala okumba, ndipo muli ndi njira yopambana.
M'malo ogulitsira nyama, magwiridwe antchito ndi mafashoni amayendera limodzi. Ganizirani za jekete za galu wapamtima, zovomerezeka, ndi zifukwa zomwe sikuti zimangopereka zofunikira komanso zokongola komanso zopaka. Eni enieni ambiri akuyang'ana zinthu zomwe zimatumikirapo chothandiza popanda kupereka pendelo. Zinthu monga zowonetsera zokongoletsera kapena madzi ovala zovala zikugunda msika, kuphatikiza zonse ziwiri komanso zothandiza. Zogulitsazi ndizabwino kwa eni malo achikondi a ziweto, omwe akufuna ziweto zawo kuti akhale okongola komanso otetezeka mu nyengo yonse.
ziweto | zokongoletsa | Tebulo |
---|---|---|
Zolemba Zaumwini | Wammwamba kwambiri | Eni ake |
Zojambula zapadera | M'mwamba | Kubereka okonda |
Mitundu yolimba ndi mawonekedwe | Wapakati | Mafashoni-ady |
Mafashoni | M'mwamba | Ogwira eni ake |
Kiyi poyambira apa? Sungani mapangidwe anu atsopano, oyenera, komanso omasuka. Mukamvetsetsa zambiri zomwe makasitomala anu akufuna ndikuwonetsa kuti mwazomwe mumapanga ziweto zanu zolumikizidwa, mwayi wanu wayima pamsika wampikisanowu. Thambo ndi malire akafika pa makutu - zonse zomwe mukufuna ndi luso lake kuti zichitike.
Kuchita ubwenzi ndi masewera olimbitsa thupi pamakampani ogulitsa ziweto. Imodzi mwazochitika zazikulu pompano? Ophatikizidwa ndi mawu oseketsa ndi mawu oseketsa. Kaya ndi chinthu chosavuta monga 'Ndine bwana Kukongoletsa kwa chizolowezi kumalola kuti eni ziweto aphe nthabwala ndi umunthu wa alendes, akupanga zinthu izi kukhala zoyenera. Malinga ndi kafukufuku wolembedwa ndi Petco, 47% ya eni ziweto akuti ndi omwe angagule zinthu zomwe amapangira ziweto zawo, makamaka pankhani ya zovala.
Njira ina yomwe ikukula imakhala ndi galu kapena amphaka. Izi zimathandiza kuti eni azikhala okonda ziweto amamvanso za ziweto zawo. Mwachitsanzo, chizolowezi cha agandanasi cholumikizidwa ndi zojambulajambula zapadera za mtundu kapena mawu ngati mfumukazi 'kapena ' mphamvu yotchuka Msika wa zinthu zina zoweta za kubereka ndi wamkulu, wokhala ndi zogulitsa kwambiri ngati 'petsmart ' ndi 'bankbox ' kuwonetsa zojambula zowoneka bwino. Ngati mukufuna kukopa misa, kuwonjezera zokomera zopangidwa ndi mtundu wobereka zimatha kukweza mzere wazogulitsa, makamaka ngati mungakumbukire kubetcha anthu otchuka ngati bulllogs waku France, dachshonds, kapena poodles.
Apita masiku a nthano zoyambira, zopanda pake. Vibrarant, Mapulogalamu Olimba Olimba Akutenga! Ma pinki owala, owala, ndi amalima akulamuliridwa atanyamula zolemerera. Mitundu iyi siyongosonyeza mafashoni amakono komanso oyimirira m'matumba a Social Media, ndikuwapangitsa kuti asinthe. Kafukufuku wochokera ku American Stevets Association (APNA) akuwonetsa kuti zinthu zomwe zili ndi zojambula zolimba, zomwe zimapangidwanso zimayenera kugawidwa pazaubwenzi zachitukuko, kupatsa eni malo kuti adziwonetsetse mawonekedwe a ziweto zawo. Phatikizani izi ndi mankhwala okumba, ndipo muli ndi njira yopambana.
M'malo ogulitsira nyama, magwiridwe antchito ndi mafashoni amayendera limodzi. Ganizirani za jekete za galu wapamtima, zovomerezeka, ndi zifukwa zomwe sikuti zimangopereka zofunikira komanso zokongola komanso zopaka. Eni enieni ambiri akuyang'ana zinthu zomwe zimatumikirapo chothandiza popanda kupereka pendelo. Zinthu monga zowonetsera zokongoletsera kapena madzi ovala zovala zikugunda msika, kuphatikiza zonse ziwiri komanso zothandiza. Zogulitsazi ndizabwino kwa eni malo achikondi a ziweto, omwe akufuna ziweto zawo kuti akhale okongola komanso otetezeka mu nyengo yonse.
ziweto | zokongoletsa | Tebulo |
---|---|---|
Zolemba Zaumwini | Wammwamba kwambiri | Eni ake |
Zojambula zapadera | M'mwamba | Kubereka okonda |
Mitundu yolimba ndi mawonekedwe | Wapakati | Mafashoni-ady |
Mafashoni | M'mwamba | Ogwira eni ake |
Kiyi poyambira apa? Sungani mapangidwe anu atsopano, oyenera, komanso omasuka. Mukamvetsetsa zambiri zomwe makasitomala anu akufuna ndikuwonetsa kuti mwazomwe mumapanga ziweto zanu zolumikizidwa, mwayi wanu wayima pamsika wampikisanowu. Thambo ndi malire akafika pa makutu - zonse zomwe mukufuna ndi luso lake kuti zichitike.
'Mutu =' Zopanga Zopangira Zithunzi za Office 'ALT =' Pet Product Artior Strespace '/>
Mu msika wamasiku ano wogulitsa chiweto, njira yolimba yotsatsira ndiyofunikira pakuyimirira ndikugwira chidwi cha omvera anu. Chinsinsi cha chipambano chimamveka kuti mulumikizane ndi eni ziweto pamlingo wozama, kuonetsetsa kuti mtundu wanu usawafikire koma amangobwera nawo. Umu ndi momwe mungagulitsire mwachidwi chizolowezi chanu cholumikizira zopangidwa ndi chiweto ku Pet.
Social Media ndi chida chododometsa kwambiri chomwe mungagwiritse ntchito. Nsanja ngati Instagram, Facebook, ndi Tiktok sikuti ndikungotumiza zithunzi zokongola; Amachita malonda ogulitsa. M'malo mwake, ogula 79% amatengedwera ndi media pazamalonda popanga zisankho zogulira, ndi Instagram kukhala nsanja yotchuka kwambiri yopezeka ndi ziweto. Mwa kuwonetsa zopangidwa zanu zokomera ziweto, zomwe zingakhale zovuta, mutha kupanga phokoso mozungulira mtundu wanu. Kuphatikiza apo, kukopa kwamphamvu ndi masewera. Zopangira ziweto zomwe zili ndi zotsatirazi zimatha kupatsa malonda anu kudalirika ndi kuwonekera komwe amafunikira kuti ayambe kukhazikika. Tengani @Nala_cat mwachitsanzo - kuvomerezedwa ndi zinthu zopangidwa ndi ziweto kuti apititse kwa mamiliyoni pakugulitsa mitundu.
Osangokhala nokha ku tsamba lanu lokha. Dinani muzotheka kwambiri pamsika waukulu wa Etsy, Amazon, ndi Chesy, omwe eni a STET amafufuza mwachangu zogulitsa zoseweretsa ziweto. Mwachitsanzo, Etsy Yokha Yomwe adakumana ndi zosaka zopitilira 25 miliyoni mu 2023. Lemberani zomwe zachitika zopangidwa ndi zopangidwa ndi ziweto pa nsanja izi zimatha kuwonjezera kuwoneka bwino. Kuphatikiza apo, Nike pamsika umayang'ana pazinthu zopangira ziweto kapena katundu wa manja nthawi zambiri amakhala ndi omvera kwambiri omwe amayamikiridwa kwambiri zomwe zimayamikiridwa. Pofuna kuthana ndi nsanja yapaderayi, sinangofika omvera odzipereka komanso amakulitsa kuwoneka kwanu komwe kumayesedwa.
Zosafunikira ndi zojambula zopezeka ndi ziweto ndizofunikira pakufalitsa mawu okhudza zopangidwa zanu zokutira. Ganizirani kugwira ntchito ndi zokongoletsedwa bwino kapena ma blogger kuti muwunikenso kapena kuwonetsa zinthu zanu. Kafukufuku akuwonetsa kuti 50% ya ogula amatha kugula chinthu chomwe chimaperekedwa ndi kukopa. Mabulogu olemba, makamaka omwe ali ndi chidwi cha moyo ndi ziweto, amatha kuthandiza kudalirika komanso kukhulupirika. Mwachitsanzo, 'GULIMO WABWINO KWAMBIRI Kuwonetsedwa kwamtunduwu kumatha kupanga kukhulupirika kwa makasitomala kwa nthawi yayitali.
Sakani makotala a injini (SEO) ndi yoyenera kupeza zinthu zanu pamaso pa anthu oyenera. Eni enieni nthawi zambiri amasaka mawu ngati 'matope ovala zigawo, ' Zida Monga Google Key Recrener ingakuthandizeni kupeza mawu osungirako magalimoto ambiri. Kuphatikiza apo, chinsinsi cha chipinda chokhacho monga 'cholumikizira zopangira ziweto za agalu ang'onoang'ono ' chitha kuthandiza kukopa magalimoto ambiri. Musaiwale kugwiritsa ntchito zolemba za ALT ndikusintha zomwe muli nazo kuti mukhale oyenera.
BWINO | ZOPHUNZITSA | ZOPHUNZITSIRA |
---|---|---|
Oposa 1 biliyoni ogwiritsa ntchito pamwezi | Zowoneka, zogwirizana kwambiri | |
Landilengera | Opitilira 2.8 biliyoni ogwiritsa ntchito pamwezi | Zotsatsa zotsatsa, magulu |
Tiktok | Oposa 1 biliyoni ogwiritsa ntchito pamwezi | Makanema apafupi, zovuta za viral |
Tenderest | Ogwiritsa ntchito ma 450 miliyoni pamwezi | Mabodi a Creative, malingaliro a DIY |
Njira zotsatsa zotsatsa zopangira ziweto zolumikizira zopitilira mungowoneka zojambula zanu; Amaphatikizira kumanga ubale wolimba ndi omvera anu ndi kubweza zida zoyenerera. Social Media, zopereka, seo, ndi misika yamalo. Mwa kugwiritsa ntchito njirazi, zinthu zanu zopangidwa ndi ziweto sizingofikira koma zojambula padziko lonse lapansi.
Kodi mumatani panjira izi? Mukukonzekera bwanji kugulitsira zogulitsa zanu? Khalani omasuka kugawana malingaliro anu ndi malingaliro anu mu ndemanga pansipa!