Sɛnea wobɛsakra afieboa nneɛma a wɔayɛ no nwene ama gua a ɛyɛ niche a ɛrenyin no .
Views: 0 Author: Site Editor Publish Time: 2024-11-25 Mfiase: Beaeɛ
1. Nteaseɛ a ɛwɔ gua a ɛrenya nkɔsoɔ wɔ afieboa nneɛma a wɔayɛ no sɛdeɛ wɔpɛ ho .
Nnwuma a wɔyɛ afieboa no apae wɔ nnansa yi mfe mu, titiriw bere a ɛfa nneɛma a wɔayɛ ama wɔn ho no ho no. Esiane sɛ afieboa wuranom pii rehwehwɛ akwan a wɔbɛfa so ada wɔn afieboa nipasu soronko adi nti, nneɛma a wɔayɛ no sɛnea wɔpɛ a wɔhwehwɛ no renya nkɔanim. Efi nwene a wɔde ayɛ afieboa ntade so kosi nneɛma a wɔde di dwuma so no, saa niche yi renya nkɔso. Enti, dɛn ne nneɛma atitiriw a ɛde ba? Momma yɛnkɔ akanyan a ɛwɔ saa gua so nsakrae yi akyi ne sɛnea wubetumi abɔ saa su a ɛrenya nkɔanim yi mu.
2. Nneɛma titiriw a wɔayɛ wɔ PET nneɛma a wɔayɛ ho nhyehyɛe ho .
Sɛ ɛba PET nneɛma a wɔayɛ ho adwini so a, adebɔ yɛ ade titiriw! Wɔn a wɔwɔ afieboa no pɛ sɛ wɔyɛ mfonini ahorow a ɛda wɔn afieboa no nipasu anaa wɔn ankasa kwan mpo adi. Efi nsɛm a ɛyɛ serew so kosi afieboa mfonini ahorow a wɔayɛ no sɛnea wɔpɛ so no, nneɛma a ebetumi aba no nni ano. Yɛbɛhwehwɛ nneɛma a ɛkɔ soro wɔ nwene mu, a kɔla ahorow, afieboa a agye din, ne adwini ahorow a ɛne adetɔfo hyia ka ho. Siesie wo ho sɛ wobɛkɔ so adi agoru no anim!
3. aguadi ho akwan a wɔfa so nya wɔn a wɔpɛ afieboa no ho anigye .
Seesei a wunim nneɛma a ɛsɛ sɛ wobɔ no, bere aso sɛ wuhu sɛnea wobɛtɔn. Atiefoɔ a wɔfata a wɔde wɔn ani si wɔn so no ho hia paa, na wɔ nnɛ digyital wiase no mu no, social media, influencer partnerships, ne online communities betumi aboa wo ama woasi wo brand. Yɛbɛka akwan a eye sen biara a wobɛfa so atɔn wo custom pet products no ho asɛm de akɔ niche pet wuranom ne sɛnea wode intanɛt so nhyiam ahorow bedi dwuma de ama woahu ade yiye na woatɔn.
Ntease a ɛwɔ gua a ɛrenya nkɔanim no so ma afieboa nneɛma a wɔayɛ no sɛnea wɔpɛ .
Ayɛyɛde a wɔyɛ wɔ afieboa ho no rekɔ soro wɔ wiase nyinaa, na U.S. nkutoo na ɛyɛ afie a afieboa wɔ hɔ ɔpepem 85. Saa afieboa a wɔyɛ no kɛse yi akanyan gua so nsakrae a ɛkɔ afieboa nneɛma a wɔayɛ ama wɔn ankasa so. Nneɛma a wɔayɛ no sɛnea wɔpɛ, titiriw nea wɔayɛ no nwene no, renya nkɔso kɛse bere a wɔn a wɔwɔ afieboa rehwehwɛ akwan a wɔbɛfa so ada wɔn afieboa ankorankoro adi kɛse no. Efi kɔla ahorow a wɔakyerɛw no biako so kosi afieboa ntade a wɔayɛ ho adwini so no, ɛnyɛ sɛ saa nneɛma yi ma afieboa no mfonini yɛ kɛse nko, na mmom ɛma afieboa wuranom pɛ a wɔwɔ sɛ wobenya nneɛma a ɛyɛ soronko na ɛyɛ wɔn ankasa de no nso di ho dwuma.
Dɛn nti na gua yi renya nkɔso ntɛmntɛm saa?
Ade a ɛma saa nkɔso yi ba awiei koraa ne afieboa a wɔyɛ no nnipa. Mprempren nkurɔfo bu wɔn afieboa sɛ abusua mufo, na wɔpɛ nneɛma a ɛda wɔn abusuabɔ adi. Nhwehwɛmu bi a American Pet Products Association (APPA) yɛe no daa no adi sɛ afieboa wuranom 42% tɔ nneɛma a wɔayɛ ama wɔn afieboa daa. Nokwarem no, wiase nyinaa afieboa nneɛma ho gua no bo yɛ USD ɔpepepem 24.92 wɔ afe 2023 mu, a afieboa a wɔayɛ wɔn nwene no yɛ akuw a ɛrenya nkɔso ntɛmntɛm no mu biako. Saa boom yi nyɛ afɛfɛde ho asɛm ara kwa; Ɛfa sɛnea wɔbɛbɔ mmoa a wɔyɛ wɔn wuranom no anim soronko ho.
Dɛn ne nneɛma atitiriw a ɛde customization ba wɔ PET nneɛma mu?
Customization tap kɔ onipa ahiade a ɛne sɛ ɔbɛda ne ho adi no mu. Sɛ afieboa wuranom tɔ nneɛma a wɔayɛ ho adwini ma wɔn afieboa a, nea ɛho hia no, wɔde wɔn afieboa nipasu rekyerɛ, na ɛma ade no te nka sɛ ɛyɛ ankorankoro ne soronko kɛse. Nsɛm a efi wiase nyinaa afieboa gua so kyerɛ sɛ ɛkame ayɛ sɛ afieboa wuranom a wɔwɔ nkurow akɛse mu no mu 60% pɛ afieboa nneɛma a wɔayɛ ama wɔn ankasa. Saa ade a wɔpɛ yi da su a ɛtrɛw a ɛne sɛ adetɔfo paw nneɛma a ɛkasa kyerɛ wɔn ankorankoro kwan so, a wɔayɛ nhyehyɛe ahorow a wɔayɛ no nwene a ɛde ɔkwan pa a wɔfa so de soronkoyɛ ne dwumadi bom ma.
Guadi mu nhumu: Hokwan no kɛse te dɛn?
Tumi a ɛwɔ ha no yɛ kɛse. Sɛnea Grand View Research kyerɛ no, wɔhwɛ kwan sɛ wiase nyinaa gua a ɛfa afieboa nneɛma ho no bɛkɔ soro wɔ afe afe nkɔso a ɛyɛ afrafra (CAGR) a ɛyɛ 9.21% fi 2024 kosi 2030. Wɔhwɛ kwan sɛ wɔn a wɔwɔ afieboa a wɔrehwehwɛ nneɛma a wɔayɛ ama wɔn ankasa, titiriw nea wɔayɛ ho adwini no, bɛma wɔanya gua so nkɔso nyinaa. Akontaabu titiriw a ɛsɛ sɛ yɛhyɛ no nsow: Nwene de ade bi a ɛyɛ fɛ ne nsaanodwuma a ɛyɛ anigye ma adetɔfo a wɔwɔ ɔpɛ sɛ wɔbɛsɛe sika kakra de ayɛ biribi a ɛyɛ soronko na wɔde nsa ayɛ no ka ho. Nnwumakuw a wɔde nneɛma a ɛtete saa ma no betumi de saa su yi adi dwuma denam mfonini ahorow a wɔayɛ a ɛne adetɔfo akɔnnɔ pɔtee bi hyia a wɔde ma no so.
Nnwuma mu nsɛm ho nhwehwɛmu: Pɛtɛw a wɔayɛ no sɛnea wɔayɛ no ankasa .
Susuw nkonimdi a brand ahorow te sɛ 'Bark Fifth Avenue,' a ɛyɛ wɔn ho titiriw wɔ premium, nwene pet ntade. Wɔn adwene a wɔde asi nneɛma a wɔayɛ no soronko so no ama wɔatumi ahyɛ nneɛma bo a ɛkɔ soro, na nneɛma bi duu bɛboro dɔla 100. Wɔa tap wɔ gua a sika wom a ɛyɛ afieboa wuranom a wobu wɔn afieboa sɛ wɔn ankasa ntadehyɛ ho ntease no ntrɛwmu. Nwene a ɛkorɔn a wɔde ka ho, ne nkrasɛm a wɔayɛ ama obiara no ama wɔatumi akyekye adetɔfo a wodi nokware a ɛsom bo a wɔde wɔn ho to so. Saa su yi si hia a ɛho hia kɛse sɛ wɔyɛ nneɛma a wɔpɛ wɔ nneɛma a wɔpɛ sɛ wɔtɔ wɔ saa gua yi so no so dua.
Table: Guadiɛ mu nkyekyɛmu a ɛfa custom embroidered PET products
product type
Growth Rate (CAGR)
gua so boɔ (2023) .
Ntade a wɔayɛ no sɛ afieboa a wɔayɛ no nwene .
+8.5% .
USD ɔpepepem 6 .
Collars & Leash a wɔayɛ no sɛnea wopɛ .
+10.2% .
USD ɔpepepem 3 .
Ayɛyɛde a wɔayɛ no sɛnea wɔpɛ .
+7.8% .
USD ɔpepepem 2.4 .
Nnɔmba no nnyɛ atoro. Bere a customization kɔ so di pet product gua so no, wɔn a wobetumi de nneɛma a ɛyɛ papa, a wɔayɛ ama wɔn ankasa a wɔayɛ wɔn ho ama no behu sɛ wɔwɔ gyinabea a wɔde bɛkyere adetɔfo a wɔredɔɔso ntɛmntɛm no. Na ɔfã a eye sen biara no nso ɛ? Saa gua a ɛyɛ niche yi da so ara wɔ baabi a ɛdɔɔso ma nsusuwii foforo, na ɛma wɔn a wɔaba foforo ne nnwuma a wɔn ho akokwaw nyinaa nya hokwan pii sɛ wɔbɛtrɛw mu.
2: Nneɛma atitiriw a wɔayɛ ama PET nneɛma a wɔayɛ ho adwini .
Sɛ ɛba sɛnea wɔayɛ PET nneɛma a wɔayɛ no sɛnea wɔpɛ so a, nneɛma a ebetumi aba wɔ adebɔ mu no nni anohyeto. Nanso sɛnea ɛbɛyɛ a wode wo nsusuwii ahorow bɛbɔ agyiraehyɛde no, ɛsɛ sɛ wohwɛ nneɛma a aba so foforo no yiye. Wɔn a wɔwɔ afieboa no hwɛ nneɛma a ɛnyɛ sɛ ɛda wɔn afieboa no nipasu adi nko na mmom ɛne ntadehyɛ ne amammerɛ mu nkɔso a ɛtrɛw nso hyia. Enti, adwini bɛn na ɛregye gua no ahum? Momma yɛnbubu mu.
Nsɛmfua ne nsɛm a wɔafa aka a wɔayɛ ama wɔn ankasa .
Personalization yɛ game-changer wɔ pet product adwumayɛ mu. Nneɛma a ɛrekɔ so kɛse mprempren no mu biako? Nsɛmfua a wɔayɛ no nwene ne nsɛm a wɔafa aka a ɛyɛ serew. Sɛ ɛyɛ biribi a ɛyɛ mmerɛw te sɛ 'Meyɛ boss' anaasɛ anifere kasatia te sɛ 'Pawsitively Perfect,' saa nsɛm a ɛyɛ serew yi de touch soronko bi ka basic pet ntade ho. Custom embroidery ma afieboa wuranom tumi de aseresɛm ne nipasu hyɛ wɔn afieboa ntade mu, na ɛma saa nneɛma yi yɛ nea ɛsɛ sɛ wonya. Sɛnea nhwehwɛmu bi a Petco yɛe kyerɛ no, afieboa wuranom 47% ka sɛ ɛda adi sɛ wɔbɛtɔ nneɛma a wɔayɛ ama wɔn afieboa, titiriw bere a ɛfa ntade ho no.
Breed-specific embroidery .
Ade foforo a ɛrenya nkɔanim ne nwene a ɛwɔ akraman anaa mpataa ahorow pɔtee bi. Saa su yi di nkate fam abusuabɔ a afieboa wuranom te nka wɔ wɔn afieboa a wɔyɛn wɔn ho no ho dwuma. Sɛ nhwɛso no, amanne kwan so nwene kraman bandana a ɛwɔ breed-specific graphics anaa kasasin te sɛ 'Golden Retriever Queen' anaa 'bulldog power' agye din yiye. Guadi a ɛfa mmoa a wɔyɛn wɔn wɔ ɔkwan pɔtee so no ho no yɛ kɛse, a nneɛma a wɔtɔn a wɔtɔn no kɛse te sɛ 'PetSmart' ne 'barkbox' a ɛkyerɛ sɛnea wɔyɛ wɔn ho a wɔde wɔn adwene si so. Sɛ wode w’ani asi so sɛ wɔbɛma nnipa pii ani agye ho a, nwene a egyina breed so a wode bɛka ho no betumi ama wo nneɛma no akɔ soro, titiriw sɛ wudi mmoa ahorow a agye din te sɛ Fransefo bulldogs, dachshunds, anaa poodles ho dwuma a.
Kɔla ahorow a ɛyɛ hyew ne nsusuwii ahorow .
Nna a wɔde yɛ afieboa ho nneɛma atitiriw a ɛnyɛ afã biara no atwam. Kɔla ahorow a ɛyɛ hyew na ɛyɛ akokoduru no regye ade! Pinks, blues, ne greens a ɛhyerɛn yɛ pet ntade a wɔayɛ no nwene a ɛhyɛ so. Saa kɔla ahorow yi nyɛ mprempren ntadehyɛ ho nsɛm nko na mmom ɛda nsow wɔ sohyial media so nso, na ɛma ɛfata Instagram. Nhwehwɛmu a efi American Pet Products Association (APPA) hɔ no kyerɛ sɛ nneɛma a wɔayɛ no akokoduru so, a ɛyɛ fɛ no taa yɛ nea wɔbɛkyɛ wɔ sohyial media so, na ɛma wɔn a wɔwɔ afieboa wuranom nya hokwan de wɔn afieboa no ntadehyɛ ho ntease kyerɛ. Fa eyi ne nwene a ɛyɛ adwuma pii no bom, na woanya aduan a edi nkonim.
Dwumadi nanso ɛyɛ nea aba so .
Wɔ nwene a wɔyɛ wɔ afieboa nneɛma wiase no mu no, dwumadi ne ntadehyɛ kɔ so bom. Susuw akraman jacket a wɔayɛ ama wo ankasa ho, kɔla, ne harness ahorow a ɛnyɛ sɛ ɛde mfaso ma nko na mmom ɛyɛ fɛ na ɛyɛ fɛ nso ho. Wɔn a wɔwɔ afieboa pii rehwehwɛ nneɛma a edi atirimpɔw a mfaso wɔ so ho dwuma a wɔmfa ɔkwan a wɔfa so yɛ no mmɔ afɔre. Nneɛma te sɛ kɔla a wɔayɛ no nwene a wɔayɛ no nwene anaasɛ ntade a wɔayɛ no nwene a nsu ntumi nkɔ mu no rebɔ gua no, na ɛka afɛfɛde ne mfaso a ɛwɔ so nyinaa bom. Saa nneɛma yi yɛ nea eye ma afieboa wuranom a wɔpɛ abɔnten so, a wɔpɛ sɛ wɔn afieboa kɔ so yɛ fɛ na ahobammɔ wɔ hɔ wɔ wim tebea nyinaa mu.
Table: Top Embroidery Styles for Pet Products
Nwene Ɔkwan
a Wɔfa so Yɛ
Nnipa a Wɔpɛ Atiefoɔ
Nsɛm a wɔafa aka a wɔayɛ ama obiara .
Ɛkorɔn paa .
Wɔn a wɔwɔ afieboa nyinaa .
Breed-specific designs .
Soro
Wɔn a wɔn ani gye mmoa ho .
Kɔla ahorow a ɛyɛ den ne nsusuwii ahorow .
Kwan
Fashion-forward afieboa wuranom .
Dwumadi mu ntadehyɛ .
Soro
Ayɛyɛde wuranom a wɔyɛ nnam .
Key takeaway no wɔ ha? Ma wo mfonini ahorow no nkɔ so nyɛ foforo, ɛfata, na ɛyɛ nea aba so. Dodow a wote nea w’atɔfo pɛ no ase na woda no adi sɛ wɔ wo afieboa nneɛma a wɔayɛ ho adwini no mu no, dodow no ara na hokwan a wowɔ sɛ wubegyina hɔ wɔ gua a akansi wom yi so no yɛ papa. Wim yɛ anohyeto bere a ɛfa amanne nwene ho no – nea wuhia ara ne adebɔ a ɛbɛma asi.
Breed-specific embroidery .
Ade foforo a ɛrenya nkɔanim ne nwene a ɛwɔ akraman anaa mpataa ahorow pɔtee bi. Saa su yi di nkate fam abusuabɔ a afieboa wuranom te nka wɔ wɔn afieboa a wɔyɛn wɔn ho no ho dwuma. Sɛ nhwɛso no, amanne kwan so nwene kraman bandana a ɛwɔ breed-specific graphics anaa kasasin te sɛ 'Golden Retriever Queen' anaa 'bulldog power' agye din yiye. Guadi a ɛfa mmoa a wɔyɛn wɔn wɔ ɔkwan pɔtee so no ho no yɛ kɛse, a nneɛma a wɔtɔn a wɔtɔn no kɛse te sɛ 'PetSmart' ne 'barkbox' a ɛkyerɛ sɛnea wɔyɛ wɔn ho a wɔde wɔn adwene si so. Sɛ wode w’ani asi so sɛ wɔbɛma nnipa pii ani agye ho a, nwene a egyina breed so a wode bɛka ho no betumi ama wo nneɛma no akɔ soro, titiriw sɛ wudi mmoa ahorow a agye din te sɛ Fransefo bulldogs, dachshunds, anaa poodles ho dwuma a.
Kɔla ahorow a ɛyɛ hyew ne nsusuwii ahorow .
Nna a wɔde yɛ afieboa ho nneɛma atitiriw a ɛnyɛ afã biara no atwam. Kɔla ahorow a ɛyɛ hyew na ɛyɛ akokoduru no regye ade! Pinks, blues, ne greens a ɛhyerɛn yɛ pet ntade a wɔayɛ no nwene a ɛhyɛ so. Saa kɔla ahorow yi nyɛ mprempren ntadehyɛ ho nsɛm nko na mmom ɛda nsow wɔ sohyial media so nso, na ɛma ɛfata Instagram. Nhwehwɛmu a efi American Pet Products Association (APPA) hɔ no kyerɛ sɛ nneɛma a wɔayɛ no akokoduru so, a ɛyɛ fɛ no taa yɛ nea wɔbɛkyɛ wɔ sohyial media so, na ɛma wɔn a wɔwɔ afieboa wuranom nya hokwan de wɔn afieboa no ntadehyɛ ho ntease kyerɛ. Fa eyi ne nwene a ɛyɛ adwuma pii no bom, na woanya aduan a edi nkonim.
Dwumadi nanso ɛyɛ nea aba so .
Wɔ nwene a wɔyɛ wɔ afieboa nneɛma wiase no mu no, dwumadi ne ntadehyɛ kɔ so bom. Susuw akraman jacket a wɔayɛ ama wo ankasa ho, kɔla, ne harness ahorow a ɛnyɛ sɛ ɛde mfaso ma nko na mmom ɛyɛ fɛ na ɛyɛ fɛ nso ho. Wɔn a wɔwɔ afieboa pii rehwehwɛ nneɛma a edi atirimpɔw a mfaso wɔ so ho dwuma a wɔmfa ɔkwan a wɔfa so yɛ no mmɔ afɔre. Nneɛma te sɛ kɔla a wɔayɛ no nwene a wɔayɛ no nwene anaasɛ ntade a wɔayɛ no nwene a nsu ntumi nkɔ mu no rebɔ gua no, na ɛka afɛfɛde ne mfaso a ɛwɔ so nyinaa bom. Saa nneɛma yi yɛ nea eye ma afieboa wuranom a wɔpɛ abɔnten so, a wɔpɛ sɛ wɔn afieboa kɔ so yɛ fɛ na ahobammɔ wɔ hɔ wɔ wim tebea nyinaa mu.
Table: Top Embroidery Styles for Pet Products
Nwene Ɔkwan
a Wɔfa so Yɛ
Nnipa a Wɔpɛ Atiefoɔ
Nsɛm a wɔafa aka a wɔayɛ ama obiara .
Ɛkorɔn paa .
Wɔn a wɔwɔ afieboa nyinaa .
Breed-specific designs .
Soro
Wɔn a wɔn ani gye mmoa ho .
Kɔla ahorow a ɛyɛ den ne nsusuwii ahorow .
Kwan
Fashion-forward afieboa wuranom .
Dwumadi mu ntadehyɛ .
Soro
Ayɛyɛde wuranom a wɔyɛ nnam .
Key takeaway no wɔ ha? Ma wo mfonini ahorow no nkɔ so nyɛ foforo, ɛfata, na ɛyɛ nea aba so. Dodow a wote nea w’atɔfo pɛ no ase na woda no adi sɛ wɔ wo afieboa nneɛma a wɔayɛ ho adwini no mu no, dodow no ara na hokwan a wowɔ sɛ wubegyina hɔ wɔ gua a akansi wom yi so no yɛ papa. Wim yɛ anohyeto bere a ɛfa amanne nwene ho no – nea wuhia ara ne adebɔ a ɛbɛma asi.
3: aguadi ho akwan a wɔfa so nya wɔn a wɔn ani gye afieboa ho .
Wɔ nnɛ akansi mu afieboa nneɛma ho gua so no, aguadi ho nhyehyɛe a ɛyɛ den ho hia na ama woada nsow na woagye w’adwene a w’atiefo a wɔde wɔn ani asi wɔn so no adwene akɔ so no. Ade titiriw a ɛbɛma asi wo yiye ne sɛ wobɛte sɛnea wo ne afieboa wuranom benya abusuabɔ wɔ ɔkwan a emu dɔ so, a wobɛhwɛ ahu sɛ ɛnyɛ sɛ wo brand no bedu wɔn nkyɛn nko na mmom ɛka wɔn ho. Ɛha na sɛnea wobɛtɔn wo custom embroidered pet products no yiye ama afieboa a wɔn ani gye ho.
Leverage social media ma brand exposure .
Akyinnye biara nni ho sɛ social media yɛ adwinnade a tumi wom sen biara a wode di gua a wubetumi de adi dwuma. Platforms te sɛ Instagram, Facebook, ne Tiktok nyɛ sɛ wɔde afieboa mfonini a ɛyɛ fɛ bɛto hɔ kɛkɛ; Wɔyɛ ade titiriw wɔ karka a wɔtɔn mu. Nokwarem no, adetɔfo 79% nya sohyial media so nkɛntɛnso bere a wɔresi gyinae sɛ wɔbɛtɔ ade no, a Instagram yɛ beae a nkurɔfo ani gye ho kɛse ma wohu afieboa nneɛma. Sɛ wode wo PET nneɛma a wɔayɛ no nwene no kyerɛ wɔ akwan a ɛtwetwe adwene, a wotumi kyɛ so a, wubetumi ayɛ buzz atwa wo brand no ho ahyia. Bio nso, influencer partnership yɛ agodie-sesa. PET influencers a ɛwɔ akyi a ɛdɔɔso betumi ama wo nneɛma no anya ahotoso ne exposure a wohia na wɔakɔ viral. Fa @nala_cat sɛ nhwɛso no —ne a ɔpene so wɔ afieboa nneɛma ho no ama wɔtɔn ɔpepem pii wɔ nneɛma a wɔde yɛ nneɛma ho.
Fa intanɛt so gua ne niche platform ahorow di dwuma .
Mfa wo ho nhyɛ wo wɛbsaet no nkutoo so. Tap kɔ tumi kɛse a ɛwɔ intanɛt so gua so te sɛ Etsy, Amazon, ne Chewy, baabi a afieboa wuranom de nsi rehwehwɛ afieboa nneɛma soronko no. Sɛ nhwɛso no, Etsy nkutoo huu nhwehwɛmu bɛboro ɔpepem 25 a ɛfa PET ho wɔ afe 2023. Sɛ wokyerɛw wo PET nneɛma a wɔayɛ no sɛnea wɔpɛ wɔ saa nhyiam ase yi a, ebetumi ama nea wotumi hu no ayɛ kɛse kɛse. Bio nso, gua ahorow a niche wom a wɔde wɔn adwene si afieboa nneɛma anaa nneɛma a wɔde nsa ayɛ so no taa nya atiefo a wɔde wɔn ho hyɛ mu kɛse a wɔn ani sɔ sɛnea ɛyɛ papa na wɔyɛ nsaanodwuma. Ɛdenam saa platform ahorow a ɛyɛ soronko yi a wode w’ani besi so no so no, ɛnyɛ sɛ wubedu atiefo a wɔatu wɔn ho ama kɛse nko na mmom wobɛma wo brand no ahu ade yiye wɔ mpɔtam a ɛsom bo ma ankorankoro no mu.
Wo ne influencers ne pet bloggers nyɛ adwuma bom .
Influencers ne pet bloggers ho hia na ama woatrɛw asɛm a ɛfa wo nwene a wɔde yɛ afieboa nneɛma ho no mu. Susuw ho sɛ wo ne afieboa nkɛntɛnsofo a wonim wɔn yiye anaa blogfo bɛyɛ adwuma de ahwɛ wo nneɛma mu anaasɛ wɔde bɛkyerɛ. Nhwehwɛmu ahorow kyerɛ sɛ adetɔfo 50% taa tɔ ade bi a obi a ɔwɔ nkɛntɛnso kamfo kyerɛ. Pet bloggers, titiriw wɔn a wɔde wɔn adwene si asetra kwan ne afieboa hwɛ so no betumi aboa ma wɔanya ahotoso ne ahotoso. Sɛ nhwɛso no, 'The Doggie Stylist' blog no taa kyerɛ afieboa ntade a wɔayɛ no sɛnea wɔpɛ na aboa nnwumakuw pii ma wɔn aguadi akɔ soro bɛboro 30%. Saa a wɔda no adi yi betumi ama adetɔfo adi wɔn nokware bere tenten.
Optimize for SEO a ɛwɔ pet-centric keywords .
Search Engine Optimization (SEO) yɛ ade a ɛsɛ sɛ wode wo nneɛma no kɔ nnipa a wɔfata anim. Pet owners taa hwehwɛ nsɛmfua te sɛ 'custom pet collars,' 'embroidered dog shirts,' ne 'personalized pet apparel.' denam wo wɛbsaet no mu nsɛm a wobɛma ayɛ yiye denam nsɛmfua ne nsɛmfua a ɛfata so no, wubetumi ama wo ranking akɔ soro wɔ search engine ahorow so. Nnwinnade te sɛ Google Keyword Planner betumi aboa wo ma woahu keywords a ɛkɔ soro a ɛfa PET nneɛma ho pɔtee. Bio nso, leveraging long-tail keywords te sɛ 'embroidered PET products ma akraman nketewa ' betumi aboa ma wɔatwetwe kar pɔtee bi a wɔde wɔn ani asi so. Mma wo werɛ mmfi sɛ wode Alt Text bedi dwuma ama mfonini ahorow na woayɛ wo nsɛm no foforo daa na ama woakɔ so ayɛ nea ɛfata.
Table: Social Media Platforms a Wɔde Di Dwuma Wɔ Aguadi Mu Nneɛma
a
Wɔayɛ no
Sɛnea Wɔpɛ Atie
Instagram .
Wɔn a wɔde di dwuma ɔsram biara bɛboro ɔpepepem 1 .
Nneɛma a wɔde aniwa hu, Influencer Nkɔmmɔbɔ .
Facebook .
Wɔn a wɔde di dwuma ɔsram biara bɛboro ɔpepepem 2.8 .
Dawurubɔ a wɔde asi wɔn ani so, akuw ahorow .
Tiktok .
Wɔn a wɔde di dwuma ɔsram biara bɛboro ɔpepepem 1 .
Video ntiantiaa, viral nsɛnnennen .
Pinterest .
Wɔn a wɔde di dwuma ɔsram biara bɛboro ɔpepem 450 .
Adebɔ board ahorow, DIY adwene .
Aguadi ho akwan a etu mpɔn a wɔfa so yɛ afieboa a wɔayɛ wɔn nwene no kɔ akyiri sen sɛ wobɛkyerɛ wo nneɛma kɛkɛ; Nea ɛka ho ne sɛ wo ne w’atiefo benya abusuabɔ a emu yɛ den na wode nnwinnade a ɛfata adi dwuma. Social media, influencers, SEO, ne intanɛt so gua so yɛ adansi ho nhyehyɛe a edi mu. Ɛdenam akwan yi a wode bedi dwuma so no, ɛnyɛ sɛ wo custom pet products no bedu hɔ nko na mmom ɛbɛfa afieboa wuranom a wɔwɔ wiase nyinaa.
Dɛn ne wo take wɔ saa strategies yi so? Ɔkwan bɛn so na woayɛ nhyehyɛe sɛ wobɛtɔn wo afieboa nneɛma? Fa ahofadi ka wo nsusuwii ne w’adwene ho asɛm wɔ nsɛm a ɛwɔ ase hɔ no mu!
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