Ni izihe ngamba nziza zo kwamamaza kubucuruzi?

Nigute imbuga nkoranyambaga zishobora kuzamura ubucuruzi bwawe bwo kudoda?

Mu isi yuzuye dimanle twihuta tubamo, imbuga nkoranyambaga ntabwo ari nziza gusa - ni umukino wo guhindura umukino wo kudoda. Ibibuga bya Instagram, Facebook, no kuri Pinterest birenze ibyo bikaba birenze gusa. Nibikoresho bikomeye byo kwamamaza gutanga uburyo bwo kugera kubakiriya bashobora kuba abakiriya. Hamwe na miliyari zirenga miliyari 2 kuri Instagram yonyine, ntibishoboka kwirengagiza ingaruka kuri platform zishobora kugira kubucuruzi bwawe.

Kurugero, ikirango cya adowije nko kudoda byubatswe na Instagram ikomeye nyuma yo gutoranya amashusho meza yibicuruzwa byabo byiza, inyuma-amadupansi-abuhamya. Bakoresha kandi inkuru za Instagram ziranga kugirango werekane igihe gito cyigihe, zizamura imikoranire yabakoresha kandi ikanatwara ibicuruzwa ako kanya. Ni urugero rwiza rwukuntu imbuga nkoranyambaga zishobora gukoreshwa mukubaka umuryango wasezeranye ku kirango cyawe.

Imyitozo myiza yo gutsinda imbuga nkoranyambaga

Kugira ngo byukuri ku mbuga nkoranyambaga, ni ngombwa guhora ushyiraho buri gihe, witambere hamwe n'abakwumva, kandi ukore ubukangurambaga bwashyuye. Ntugashyire gusa ibicuruzwa byawe gusangira inzira yawe! Abantu bakunda kubona uko ibintu bikozwe. Kohereza amajwi-mase ya mashini yawe yo kudoda ibikorwa, gusangira amafuti yo gufunga ibintu bikomeye, cyangwa serist homent q & hamwe ninama yo gusubiza ibibazo byabakiriya kubyerekeye amategeko yihariye.

Urubanza mu ngingo: Ubucuruzi bwubucuruzi & Urushinge rwungutse 15% yo gusezerana kuri Instagram nyuma yo gushira 'Bitunganya Amashusho ya ' Mubiryo byabo. Biroroshye - kwerekana ubuhanga bwawe no gukorera mu mucyo byubaka kwizera, kandi kwizera biyobora kugurisha.

Gukoresha Hashtags kugirango wongere ibisobanuro byavugiwe

Hashtags ninshuti yawe magara mugihe cyo kubona inyandiko zawe imbere yabateze imbere. Hashtag yatoranijwe neza irashobora gushira ibicuruzwa byawe imbere yabakoresha bashakisha neza ubwoko bwakazi ukora. Intego yo kuvanga kwagutse kandi niche hashtags kugirango igere ku bagore benshi, nka #EMBROIDYart yo kugaragara muri rusange cyangwa #CustomeBroider ku bashaka ibicuruzwa byihariye.

Reka turebe amakuru: Kwiga Kumera Madamu byagaragaje ko imyanya hamwe na Hashtags yakira 12.6% kurushaho gusezerana kurusha abandi. Kandi wibuke, ubwiza hejuru yubwinshi - ntukizure inyuma inyandiko yawe idafite aho ihuriye. Ahubwo, wibande kuri 5-10 igitaramo cyagenewe cyane kivuga neza nicy yawe.

Kwiga Ikibazo: Kwishura Amatangazo ya Instagram yo gukura

Niba ushaka kwihutisha gukura kwawe, amatangazo yishyuwe ni igikoresho gikomeye. Urashobora gukora amatangazo yamamaza kugirango ugere ku mbuga zihariye, yaba abantu bashishikajwe no kwerekana imyambarire, imitako yo murugo, cyangwa impano z'umuntu. Kurugero, croudme , ikirango cyashizweho cyagenwe neza, cyashyizwemo ubukangurambaga bwa stagram igamije igana kumyambarire-vuga imyaka igihumbi, itanga 10% kugura umwanya wambere. Igisubizo? Kwiyongera kwa 30% mugihe cyibyumweru bibiri.

None, watangira ute? Ubwa mbere, menya neza umwirondoro wawe wa Instagram washyizweho neza, hanyuma ukoreshe umuyobozi wa Instagram kugirango usobanure abakwumva na bije. Ntubikene gusa kandi wibagirwe-gukurikirana imikorere yawe yamamaza hanyuma uhindukire nkuko bikenewe. Amatangazo yishyuwe aguhe guhinduka kugirango ugere ku bazumva ushaka, hamwe n'ibisubizo byapimwe.

Ingengabitekerezo ifatika yimibereho yo kudoda ubucuruzi

Guhuza ni urufunguzo. Ingamba zikomeye zirashobora gufasha gukomeza gusezerana mugihe kirekire. Tangira uteganya ko ikirangaminsi kiringaniza imyanya yamamaza hamwe nibice bitanga agaciro kubayoboke bawe. Tekereza inama ku kwita ku bice, kunyerera kw'ibishushanyo bishya, hamwe n'ibiranga abakiriya.

Tekereza gukoresha igikoresho nka Hootsuite kuri gahunda yimyanya mbere yigihe. Ibi biragufasha gukomeza imigezi ihamye idafite igitutu cyumunota wanyuma. Ubudozi nkubudodo bwiyongereyeho 25% yo kwiyongera ukoresheje igikoresho cyo gutangaza ibintu kugirango ushyireho ubudahwema, ubakerekeje kwibanda kubishushanyo mbonera byinshi aho guhangayikishwa nigihe cyiza.

Gupima Intsinzi: Mertics zingirakamaro

Gukurikirana imikorere yawe ni ngombwa kugirango dusobanukirwe gukora nibitagenda neza. Ugomba kwita cyane kumiterere yingenzi nko kwishoramari, kanda-ukoresheje igipimo, hamwe nigipimo cyo guhinduka kuva mumatangazo. Ibikoresho nkibishushanyo bya Instagram cyangwa Isesengura rya Facebook bitanga amakuru yingirakamaro muburyo inyandiko zawe zikora kandi zirashobora gufasha neza ingamba zawe.

Ubudodo bw'umugaragaro nka stitmaster ikurikiranira urugero rwabasezeranye, ruhora ruhinduka hafi 5%. Hamwe naya makuru, bahindura ibirimo bishingiye kubijyanye no kuzungura hamwe nabateze amatwi, bakomeza burigihe hafi yimigendekero hamwe nibibazo byabakiriya.

Imbonerahamwe: Imbuga nkoranyambaga zigira uruhare mu

②: Kubaka ubufatanye n'imishinga yaho kugirango wagure ibyo wagezeho

Urebye gufata ubucuruzi bwawe kurwego rukurikira? Igihe kirageze cyo gutangira kubaka ubufatanye nubucuruzi bwaho. Ubufatanye burashobora gukingura imiryango kuri pisine nini yabakiriya bashobora kuba batigera bahura nikirango cyawe. Byaba amaduka yimyambarire yaho, amaduka yimpano, cyangwa hamwe nibigo byihariye, burigihe hariho ubucuruzi bushobora kungukirwa nibikorwa byawe byo kudoda.

Kurugero, isosiyete nka Endoidme yatoboye hamwe na siporo ya siporo yaho kugirango itange imyenda yihariye yikipe hamwe na Logom. Mugutezimbere serivisi za buriwese, ubucuruzi bwombi bwashoboye kugera ku gice gishya cyabakiriya no kugurisha kuri 20%. Noneho, niba udasanzwe ukorana, wabuze amahirwe menshi yo gukura!

Inyungu zingenzi zubufatanye bwaho

Iyo ufatanya nubucuruzi bwaho, ntabwo wiyongera gusa - wubaka ikizere mubaturage. Abantu birashoboka cyane kugura mu kirango basabwe nubucuruzi bwaho basanzwe bazi kandi barizera. Bitekerezeho: Niba siporo yaho itanga amashati yafashwe neza kubanyamuryango, abakiriya babo birashoboka cyane gukwirakwiza ijambo kubyerekeye akazi kawe. Ntitukibagirwe imbaraga zo kwamamaza ijambo - ni ntagereranywa!

Urubanza ingingo ni ugukoresha neza , iduka ridomo ryagize ubufatanye na Boutique iri hafi kugirango ireme imyambarire yinjira. Ubu bufatanye bwateganije 30% uptick mu bucuruzi nk'abakiriya baho babonye imyenda mu iduka kandi bamenya ko bashobora kugira ibintu bisa n'amaduka. Ngiyo imbaraga zo guhuza amasasu!

Nigute ushobora kubona abafatanyabikorwa babereye kubucuruzi bwawe bwubudozi

Ntabwo ibikorwa byaho byose byakozwe bingana, bityo rero ni ngombwa kugirango ubone uburenganzira. Ushaka abafatanyabikorwa bafite umukiriya uhuza nababumva. Niba wihariye mu makipe ya siporo, funga imikino ngororamubiri, ububiko bwa siporo, cyangwa amashuri. Niba uri mu rugo ibintu, amaduka yo mu rugo ashobora kuba umukino ukomeye.

Kurugero, insanganyamatsiko , ubucuruzi bwubudozi, bwakabaraga hamwe na boutique yaho kugirango itange imyenda ya poti yagengwa. Muguhuza amaturo yabo hamwe na Niches's Niche, bakoze umurongo wihariye wibicuruzwa byakuruye ba nyir'amatungo bakunda ibintu byatowe. Igisubizo? Ubucuruzi bwombi bwabonye abantu 40% mubicuruzwa mugihe cyubufatanye.

Uburyo bwo Kwegera Abafatanyabikorwa

Kugera kubashobora kuba bashinzwe umutekano ntibikeneye gutera ubwoba. Tangira ukoresheje ubucuruzi bwungukirwa na serivisi zawe, hanyuma ukore ikibanza gikomeye. Sobanura neza uburyo ubufatanye buzabagirira akamaro - haba gutanga ibicuruzwa byihariye, byingenzi kubakiriya babo cyangwa gutanga kugabanyirizwa bidasanzwe abakozi babo.

Urugero rumwe rwiza nitch amarozi , yegereye ibyuma byaho kugirango atange imyenda idoze kubakozi babo. Mu kungurana ibitekerezo, bubbershop yateje imbere serivisi zubupfumu kubakiriya babo. Iyi nkuma yunguka yatumye 50% yiyongera ku bicuruzwa bimwe kandi bifasha kudoda ubumaji bugaragara cyane mubaturage baho.

Gukora ibintu byiza byambukiranya hamwe nubucuruzi bwaho

Kuzamurwa ninzira nziza yo kubona ijambo kubijyanye nubucuruzi bwawe utakoresheje amahirwe kumatangazo. Tanga kugirango ugaragaze ubucuruzi bwa mugenzi wawe ku mbuga nkoranyambaga kugirango zigumane nawe. Cyangwa, niba ugurisha ibintu bifatika byerekana, tanga kugabanyirizwa abakiriya bavuga ubucuruzi bwaho.

Urugero rwiza ruturuka ku mutwe & urushinge , rwakabaraga hamwe nisosiyete yubukwe bwaho. Kuri buri myambarire yose yatumijwe, umugeni yakiriye igitambaro gihamye nk'impano. Ibi ntabwo byongeweho agaciro k'ubukwe gusa ahubwo byafashije ubucuruzi bwombi kubona kugaragara ku isoko rishya.

Kugwiza agaciro k'ubufatanye bwaho

Umaze kubaka ubufatanye, ni ngombwa kugirango tuyiteze. Gufatanya nibyabaye, Gukora igihe gito cyo kuzamurwa, cyangwa gukora ibicuruzwa byugarije hamwe bivuga kubatwumva. Uko ushobora gutera gutsindira intsinzi, niko ubufatanye bwawe bugenda neza buzaba mugihe kirekire.

Fata urugero rwo kudoda hamwe ninzoga zubukorikori zaho zarimbutse kugirango zikore ibicuruzwa byahiye byabakiriya b'indahemuka. Inkomoko yongeraho kugurisha gusa ahubwo yanabonye ibicuruzwa byabo byagaragaye kuri blog y'ibiryo byaho, ifasha ibirango byombi byubaka umuryango ukomeye.

: Ubufatanye bwaho bwibanze

③: Nigute Seo ashobora guteza imbere kugaragara kurubuga rwubucuruzi bwawe bwubucuruzi?

SEO (Shakisha Moteri Optimisation) nurufunguzo rwo kubona ubucuruzi bwawe bwamenyekanye kumurongo. Niba udakunda urubuga rwawe muri moteri zishakisha, uhisha mubyukuri ibikorwa byawe ku isoko ryuzuye. SEO yongera amahirwe yo kugaragara mubisubizo byubushakashatsi mugihe abakiriya bashakisha serivisi zidoda cyangwa ibicuruzwa nkibyawe. Mubyukuri, 75% byabakoresha ntibigera bazunguruka page yambere yubushakashatsi ibisubizo, niba rero utashyizwe kurutonde, wabuze igihe kinini.

Fata stitchmaster , serivisi igezweho yo kudoda, kurugero. Nyuma yo gushora imari muri seo, babonye korongera 40% mumodoka kama na 20% mu guhinduka. SEO ntabwo ari ukunyura hejuru; Nukwibasira abumva neza no kumenya neza ko babona neza icyo bashaka kurubuga rwawe.

Ijambo ryibanze Ubushakashatsi: Umutima wa Seo

Ijambo ryibanze nintambwe yambere mubikorwa byose bya SEO. Mugutesha agaciro ijambo ryibanze, uba wemeza ko urubuga rwawe rugaragara mugihe abakoresha bashakisha ingingo zijyanye, nka 'cyangwa ' . Google ibikoresho bya Umaze kumenya ijambo ryibanze, shyiramo mubisanzwe kurubuga rwawe, meta ibisobanuro, numutwe.

Urugero rwibanze rwijambo ryibanze rikoresha ni insanganyamatsiko , zikiyongera inshuro 30% nyuma yo kwibanda kuri iyi nteruro yihariye. '

Guhitamo kurupapuro

Ku rupapuro rwo guhitamo bivuga ibintu ugenzura neza kurubuga rwawe - ibintu bimeze nkamazina, meta, imitwe, imitwe, namashusho. Urubuga rufite intego ntiruzajuririra moteri zishakisha gusa ahubwo ruzatanga kandi uburambe bwumukoresha bwiza. Kurugero, shyiramo inyandiko isobanura inyandiko, kandi urebe neza ko impapuro zawe zitanga amakuru kandi zikaba.

Kubenza . , hitamo ibicuruzwa byabo kuri seo byaviriyemo 50% mumodoka ishakisha kama Bemeje ko buri gicuruzwa ibisobanuro byarasobanuwe, birimo gusubiramo abakiriya, kandi bikaba umuhamagaro usobanutse neza. Izi mpinduka nto zagize ingaruka zikomeye kurubuga rwabo kugaragara no gusezerana kubakoresha.

Seo yaho: Kubona mu karere kawe

Seo yaho nigomba kubucuruzi nkinkoni zidoda zishingiye kubakiriya babo. Mugutezimbere urubuga rwawe rushakisha rwaho, worohereza abantu mukarere kawe kugusanga. Ibi bikubiyemo gukoresha ijambo ryibanze ryaho (urugero, 'Ubudozi bwihariye muri [City] ') no gukora Google Umwirondoro wanjye wubucuruzi kugirango ugaragare mubisubizo byubushakashatsi bya Google.

Urubanza rumwe rwiza rurimo kudoda , rufite uburyo bwo gukoresha ingamba za Seo. Mu kuvuga ko Google yabo Urutonde rwubucuruzi kandi rwibasiye aho-jambo ryibanze, babonye amafaranga ya 50% yo kwiyongera kw'ibirenge ku bubiko bwabo bw'ubutaka ndetse no kwiyongera 25%. SEO yaho yabafashaga kuganza akarere kabo no kongera kugurisha kumurongo no kumurongo.

Kwamamaza ibirimo: kwishora no kumenyesha abakwumva

Kwamamaza ibirimo bijyana-ukuboko hamwe na seo. Mugukora ibintu byagaciro kandi bitanga amakuru - nkibisobanuro bya blog, inyigisho, cyangwa ibibazo - urashobora kwishora mubateze amatwi mugihe nazo zitera SEO. Iyo ibirimo byawe bigamije neza ijambo ryibanze ryibanze, ritezimbere amahirwe yo kwinjira kuri moteri zishakisha mugihe twubaka ikizere nabakiriya.

Tekereza kubeshya , wubatse blog yibanze kuri 'Nigute wakwita kumyenda yawe idoze ' na 'igezweho mu budomo bwihariye. Kubera iyo mpamvu, urubuga rwabonye ubwiyongere 60% mumodoka kama mumezi atatu.

Imbonerahamwe: Urufunguzo rwa Seo Stracegies Ubucuruzi budombuye