Views: 0 Author: Nyatakakadzraɖoƒe ƒe Nuŋlɔla Ta Ɣeyiɣi: 2024-11-26 Dzɔtsoƒe: Teƒe
Le egbegbe dijitaal ƒe ɣeyiɣia me la, hadomenyatakakadzraɖoƒewo nye sikakuƒe na atsyãwɔƒewo. Mɔ̃ siwo le abe Instagram, Facebook, kple Pinterest ene naa mɔnukpɔkpɔ wɔnuku aɖe be nàɖe wò nuawo afia le nukpɔkpɔ me. Nuwɔwɔ kple asisiwo, nusiwo le megbe na amewo dada ɖe Internet dzi, kple boblododo siwo ŋu woɖo taɖodzinu ɖo zazã ate ŋu akpe ɖe ŋuwò nàtu ame siwo kplɔa ame ɖo nuteƒewɔwɔtɔe ɖo. Nu vevitɔe nye nuwɔwɔ ɖekae kple nuwɔwɔ. Ðe wò atsyãwo fia le mɔ si ana nàse le ɖokuiwò me be yenye ame ŋutɔ tɔ eye yeate ŋu agblɔe nu, eye mègaŋlɔ be be yeazã hashtag siwo le tsia dzi atsɔ ado nusiwo ŋu woke ɖo la ɖe ŋgɔ o.
Nuwɔwɔ aduadu nye nu vevi aɖe ne wole wò asiɖoɖo edzi kekem ɖe enu. Ne wowɔ ɖeka kple nutoa me dɔwɔƒewo, vevietɔ le dɔwɔƒe siwo ku ɖe atsyã alo aƒeme atsyɔ̃ɖoɖo ŋu me la, ate ŋu ana mɔnukpɔkpɔ vevi siwo woatsɔ ado amewo ɖe ŋgɔe vɛ. Bu eŋu kpɔ be yeana atsyã siwo wowɔ ɖe ɖoɖo nu na nutoa me fiasewo alo akpɔ gome le nutoa me wɔnawo kple nudzraɖoƒewo me. Nunya me asitsatsa tso nutoa me dɔwɔƒe siwo dzi woka ɖo gbɔ ate ŋu akpɔ ŋusẽ ɖe ame dzi ŋutɔ le afɔdzidede kple nudzadzra to Internet dzi ƒe ʋukuku me.
Amesiame lɔ̃a nu nyui aɖe, eye wò atsyã ƒe asitsatsa ate ŋu awɔ esia ŋudɔ nyuie to dodoɖeŋgɔ tɔxɛwo kple ɣeyiɣi kpui aɖe ƒe nunanawo nana me. Eɖanye ɣeyiɣi aɖe ƒe nudzadzra, asiɖeɖe le nuƒlela siwo ƒlea nu zi gbãtɔ ŋu, alo nubabla si woƒlena si me woxɔa ame ɖeka le o, nuwɔwɔ kpata ƒe seselelãme si ana asisiwo nawɔ afɔɖeɖe. Exclusivity dzia didi, eyata megavɔ̃ be yeadzra wò nubabla tɔxɛwo abe limited edition alo 'members only' be woawɔ buzz o.
SEO na dɔwɔƒewo .
Le dijitaal xexe si me míele kabakaba me la, menye atsyɔ̃ɖoɖo dzro aɖe koe hadomenyatakakadzraɖoƒewo nye o—enye fefe si trɔa asi le embroidery dɔwɔƒewo ŋu. Nyatakakadzraɖoƒewo abe Instagram, Facebook, kple Pinterest menye hadomenudzraƒewo ko o; Wonye asitsatsa ŋuti dɔwɔnu sẽŋu siwo naa mɔnukpɔkpɔ ame siwo ate ŋu ava zu asisiwo tẽ. Esi zãla siwo wu biliɔn 2 le Instagram ɖeɖeko ta la, manya wɔ be nàŋe aɖaba aƒu ŋusẽ si mɔ̃ siawo ate ŋu akpɔ ɖe wò dɔwɔƒea dzi o.
Le kpɔɖeŋu me, atsyã aɖe si wotsɔ atsyã wɔe abe Stitchify ene tu Instagram kplɔe ɖo sesĩe to woƒe nusiwo wowɔ ɖe ɖoɖo nu ƒe nɔnɔmetata deŋgɔwo, video siwo le megbe, kple asisiwo ƒe ɖaseɖiɖiwo dada ɖe afima ɣesiaɣi me. Wozãa Instagram ƒe ŋutinyawo hã tsɔ ɖea ɣeyiɣi kpui aɖe ƒe nusiwo wotsɔna naa amewo fiana, si doa ŋusẽ zãlawo ƒe kadodo eye wòʋãa nudzadzra enumake. Enye kpɔɖeŋu deblibo si ɖe alesi woate ŋu azã hadomenyatakakadzraɖoƒewo atsɔ atu nuto si me tɔwo ƒo xlã wò adzɔnu ƒe dzesidee la ƒe kpɔɖeŋu deblibo.
Be nàwɔ hadomenyatakakadzraɖoƒewo ŋudɔ ŋutɔŋutɔ la, ele vevie ŋutɔ be nàŋlɔ nu edziedzi, awɔ nu kple wò nyaselawo, eye nàwɔ boblododo siwo woxea fe na. Mègaɖo wò nuawo ɖe Internet dzi ko o—ma wò ɖoɖoa! Amewo lɔ̃a alesi wowɔa nuwoe kpɔkpɔ. Da ɣeyiɣi ƒe video siwo ku ɖe wò atsyãmɔ̃a ŋu ɖe dɔwɔwɔ me, ma foto siwo woɖe le kpuie me, alo nàgblɔ Q&A ƒe ɣeyiɣiwo gɔ̃ hã be nàɖo asisiwo ƒe nyabiase siwo ku ɖe nudɔdɔ siwo wowɔ ɖe ɖoɖo nu ŋu.
Case in point: Embroidery Business Thread & Needle xɔ 15% geɖe wu le Instagram le 'Process videowo ƒe dede woƒe nuɖuɖu me vɔ megbe. Ele bɔbɔe—si fia be wò nunya kple nuwɔwɔ le gaglãgbe tua kakaɖedzi ɖo, eye kakaɖeamedzi hea nudzadzra vɛ.
Hashtags nye xɔ̃wò vevitɔ ne ehiã be nàxɔ wò nyawo le nyasela siwo sɔ ŋkume. Hashtag si nètia nyuie ate ŋu atsɔ wò embroidery products ade ame akpe geɖe siwo le dɔ si ƒomevi nèwɔna dim vevie la ŋkume. Taɖodzinu na hashtag gbadza kple niche ƒe tsakatsaka be woaɖo nyasela siwo keke ta wu gbɔ, abe #EmbroideryArt hena nukpɔkpɔ le afisiafi alo #Customembroidery na amesiwo le nusiwo wowɔ na ame ŋutɔ dim.
Mina míalé ŋku ɖe nyatakakaawo ŋu: numekuku aɖe si Sprout Social wɔ ɖee fia be nya siwo woŋlɔ kple hashtags la xɔa gomekpɔkpɔ le eme 12.6% wu esiwo mele wo si o. Eye ɖo ŋku edzi be, nyonyome ɖe agbɔsɔsɔ dzi—mègatsɔ hashtag siwo meku ɖe eŋu o la yɔ wò post la me o. Ke boŋ, lé fɔ ɖe 5-10 hashtag siwo woɖo taɖodzinu na ŋutɔ siwo ƒoa nu tẽ na wò adzɔnu ƒe niche ŋu.
Ne èle didim be yeawɔ wò dzidziɖedzia kabakaba la, Instagram ƒe boblododo siwo woxea fe na la nye dɔwɔnu sẽŋu aɖe. Àte ŋu awɔ boblododo siwo ŋu woɖo taɖodzinu ɖo ŋutɔ be woaɖo amewo ƒe xexlẽme aɖewo koŋ gbɔ, eɖanye amesiwo tsɔ ɖe le atsyã, aƒeme atsyɔ̃ɖoɖo, alo nunana siwo wowɔ na ame ŋutɔ me o. Le kpɔɖeŋu me, Embroidme , si nye embroidery brand si woɖo anyi nyuie la, wɔ Instagram boblodododɔ aɖe si ŋu woɖo taɖodzinu ɖo si ƒe taɖodzinue nye ƒe akpe ɖeka me tɔ siwo tsia dzi ɖe atsyã ŋu, si na be woɖe asi le nu siwo woƒle zi gbãtɔ ŋu 10%. Nusi do tso emea? Nudzadzra ƒe dzidziɖedzi 30% le kwasiɖa eve me.
Eyata aleke nàwɔ adze egɔmee? Gbã la, kpɔ egbɔ be woɖo wò Instagram Business Profile la nyuie, emegbe nàzã Instagram ƒe Ads Manager atsɔ aɖe wò nyaselawo kple gazazã me. Mègaɖoe ko ahaŋlɔe be o—lé ŋku ɖe wò boblododoa ƒe dɔwɔwɔ ŋu eye nàtrɔ asi le eŋu alesi wòhiãe. Boblododo siwo woxena naa wò be nàte ŋu atrɔ ɖe nɔnɔmewo ŋu be nàɖo nyasela siwo tututu nèdi gbɔ, eye emetsonu siwo woate ŋu adzidze la anɔ asiwò.
Nuwɔwɔ ɖekae nye nu vevitɔ. Emenyawo ƒe mɔnu sesẽ aɖe ate ŋu akpe ɖe ame ŋu be woalé gomekpɔkpɔ le eme me ɖe asi le ɣeyiɣi didi me. Dze egɔme kple ɖoɖowɔwɔ ɖe emenyawo ƒe ɣletigbalẽ si da sɔ le boblododo ƒe nyawo me kple nyatakaka siwo doa dzidzɔ na ame siwo naa asixɔxɔ wò yomedzelawo. Bu aɖaŋuɖoɖo siwo ku ɖe awuwo dzi kpɔkpɔ ŋu, aɖaŋu yeyewo ƒe atsyã yeyewo, kple asisiwo ƒe ŋkumekpɔkpɔ ƒe nɔnɔmewo ŋu kpɔ.
Bu dɔwɔnu aɖe abe Hootsuite ene zazã ŋu atsɔ awɔ ɖoɖo ɖe nyatakaka siwo woaɖo ɖe amewo ŋu do ŋgɔ ŋu. Esia wɔnɛ be nète ŋu léa emenyawo ƒe sisi si nɔa anyi ɖaa la ɖe te evɔ aɖabaƒoƒo mamlɛtɔ ƒe nyatakaka siwo woɖona ɖe amewo ƒe nyaƒoɖeamenu manɔmee. Embroidery dɔwɔƒewo abe ThreadWorks ene kpɔ dzidziɖedzi 25% le nuwɔwɔ ɖe amewo ŋu me to dɔwɔnu si me nyawo le ƒe ɖoɖowɔɖi zazã me atsɔ aɖoe ɖe amewo ɣesiaɣi, si na woƒe susu nɔ aɖaŋu deŋgɔwo wɔwɔ ŋu tsɔ wu be woatsi dzi ɖe ɣeyiɣi ɖoɖo ŋu.
Wò dɔwɔwɔ yometiti le vevie ŋutɔ be nàse nusiwo le dɔ wɔm kple esiwo mele dɔ wɔm o gɔme. Ele be nàlé ŋku ɖe metriks vevi siwo nye nuwɔwɔ ɖe ame ŋu ƒe agbɔsɔsɔme, click-through rate, kple conversion rate tso boblododowo me ŋu nyuie. Dɔwɔnuwo abe Instagram Insights alo Facebook Analytics naa nyatakaka veviwo tso alesi wò nyawo le dɔ wɔmee ŋu eye woate ŋu akpe ɖe ŋuwò nàtrɔ asi le wò aɖaŋua ŋu nyuie.
Embroidery brands abe Stitchmaster ene léa ŋku ɖe woƒe ŋugbedodo ƒe agbɔsɔsɔme ŋu nyuie, si nɔa anyi ɖaa abe 5% ene. Wotoa nyatakaka siawo dzi trɔa asi le woƒe nyawo ŋu le nusiwo le ɖiɖim ɖe woƒe nyaselawo dome nu, eye wokpɔa egbɔ be wole nusiwo le edzi yim kple asisiwo ƒe didiwo dzi ɣesiaɣi.
aɖaŋuɖoɖo dzi | ŋusẽkpɔɖeamedzi | kpɔɖeŋu |
---|---|---|
Edziedzi ɖoɖo ɖe amewo edziedzi . | Nuwɔwɔ ɖe ame ŋu kple asisiwo ƒe nuteƒewɔwɔ ƒe dzidziɖedzi. | Thread & Needle kpɔ 15% ƒe gomekpɔkpɔ le eme dzi ɖe edzi kple dɔwɔwɔ ƒe videowo. |
Hashtag ƒe nyonyome . | boosted discoverability kple yeye yomedzela xɔxɔ. | Sprout Hadomegbenɔnɔ Ŋuti Nusɔsrɔ̃ ɖee fia be 12.6% ƒe gomekpɔkpɔ le hashtags me sɔ gbɔ wu. |
Instagram boblododo siwo woɖo taɖodzinu na . | Nudzadzra ƒe dzidziɖedzi kple asisiwo ƒe asixɔxɔ. | Embroidme kpɔ dzidziɖedzi 30% le nudzadzra me le boblododowo dzi wɔwɔ vɔ megbe. |
Èle didim be yeatsɔ yeƒe atsyãwɔƒea ayi ŋgɔea? Ɣeyiɣia de be míadze hadomeɖoɖowo tutuɖo gɔme kple nutoa me dɔwɔƒewo. Nuwɔwɔ aduadu ate ŋu aʋu ʋɔtruwo na amesiwo ate ŋu ava zu asisiwo ƒe ha gã aɖe si ne menye nenema o la, ɖewohĩ mava ke ɖe wò adzɔnu ƒe dzeside ŋu gbeɖe o. Eɖanye nutoa me atsyãdzraƒewo, nunanadzraƒewo, alo kamedefefewɔƒewo gɔ̃ hã o, asitsaha aɖe nɔa anyi ɣesiaɣi si ate ŋu aɖe vi tso wò atsyãwɔwɔ ƒe dɔwɔnawo me.
Le kpɔɖeŋu me, dɔwɔƒe aɖe abe Embroidme ene wɔ ɖeka kple kamedefefewudzraƒe aɖe si le nutoa me be yewoana ƒuƒoƒo ƒe awu siwo wowɔ ɖe ɖoɖo nu siwo ŋu woŋlɔ nu ɖo. To wo nɔewo ƒe dɔwɔwɔwo dodo ɖe ŋgɔ me la, asitsaha eveawo siaa te ŋu ɖo asisiwo ƒe akpa yeyewo gbɔ eye wodo nudzadzra ɖe ŋgɔ 20%. Eyata, ne mèle nu wɔm aduadu xoxo o la, ke dzidziɖedzi ƒe mɔnukpɔkpɔ gã aɖe to ŋuwò!
Ne èwɔ ɖeka kple nutoa me dɔwɔƒewo la, menye ɖeko nèle wò nukpɔkpɔwo dzim ɖe edzi ko o—wòe le kakaɖedzi tum ɖo ɖe nutoa me tɔwo ŋu. Amewo ate ŋu aƒle nu le adzɔnu aɖe si nutoa me dɔwɔƒe aɖe si wonya xoxo eye woka ɖe edzi la kafu la gbɔ wu. Bu eŋu kpɔ: Ne kamedefefewɔƒe aɖe si le nutoa me na woƒe hameviwo ƒe awu siwo wowɔ ɖe ɖoɖo nu la, anɔ bɔbɔe be woƒe asisiwo nakaka nya tso wò dɔa ŋu. Eye míagaŋlɔ ŋusẽ si le nu me ƒe asitsatsa ƒe ŋusẽ ŋu be o—exɔ asi ŋutɔ!
A CASE in point is Stitch Perfect , si nye atsyãdzraƒe si wɔ ɖeka kple adzɔnudzraƒe aɖe si te ɖe afima ŋu be woawɔ awu siwo wotsɔ dzesi wɔe siwo wowɔ ɖe ɖoɖo nu. Habɔbɔ sia na be asitsatsa dzi ɖe edzi 30% esime nutoa me asisiwo kpɔ awuwo le fiase me eye wokpɔe be woate ŋu akpɔ nu mawo tɔgbe le fiasea me. Emae nye ŋusẽ si le nutoa me kadodowo ŋu!
Menye nutoa me dɔwɔƒewo katãe wowɔ wo sɔ o, eyata ele vevie ŋutɔ be woakpɔ alesi wòsɔ nyuie. Èdi be yeawɔ hadɔwɔla siwo ƒe asisiwo sɔ kple amesiwo ŋu nèle nu ƒom tsoe. Ne èbi ɖe atsyãwo wɔwɔ me na kamedefefewɔhawo la, ke do asi ɖe kamedefefewɔƒe siwo le mia gbɔ, kamedefefewɔƒewo, alo sukuwo gɔ̃ hã gbɔ. Ne èlɔ̃ aƒemenuwo la, aƒemenuzazãwo ƒe fiasewo ate ŋu asɔ nyuie.
Le kpɔɖeŋu me, Threadworks , si nye atsyãwɔƒe aɖe, wɔ ɖeka kple aƒemelãwo ƒe adzɔnudzraƒe aɖe si le nutoa me be woatsɔ aƒemelãwo ƒe awu siwo wowɔ ɖe ɖoɖo nu la ana. To woƒe nunanawo tsɔtsɔ sɔ kple Boutique ƒe niche me la, wowɔ adzɔnu tɔxɛ aɖe si he aƒemelãwo tɔ siwo lɔ̃a nusiwo wowɔ ɖe ɖoɖo nu. Nusi do tso emea? Asitsaha eveawo siaa kpɔ nudzadzra ƒe dzidziɖedzi 40% le hadomeɖoɖoa me.
Mehiã be ame siwo ate ŋu anye woƒe zɔhɛwo gbɔ ɖoɖo mehiã be woado vɔvɔ̃ na ame o. Dze egɔme nàtsɔ ade dzesi dɔwɔƒe siwo ŋu wò dɔwo aɖe vi na, emegbe nàwɔ gbeɖiɖi si awɔ dɔ ɖe ame dzi. Na alesi hadomehabɔbɔa aɖe vi na woe la me nakɔ—eɖanye be ele nu tɔxɛ siwo wotsɔ atsyã wɔe siwo wowɔ ɖe ɖoɖo nu la nam woƒe asisiwo alo be woaɖe asi le wo ŋu etɔxɛe na woƒe dɔwɔlawo o.
Kpɔɖeŋu ɖeka si kpɔ dzidzedzee nye Stitch Magic , si te ɖe nutoa me ɖakpaƒe aɖe ŋu be yeatsɔ awu siwo wotsɔ atsyã wɔe ana woƒe dɔwɔlawo. Le esia teƒe la, ɖakpaƒea do Stitch Magic ƒe dɔwɔnawo ɖe ŋgɔ na woƒe asisiwo. Nuwɔwɔ aduadu sia si ɖea vi na wo nɔewo la na be awuwo dzadzra ƒe dzidziɖedzi 50% eye wòkpe ɖe Stitch Magic ŋu la, ekpɔa nu geɖe wu le nutoa me.
Cross-promotion nye mɔnu nyui aɖe si dzi nàto ana nya la nado tso wò dɔwɔƒea ŋu evɔ màzã ga gbogbo aɖeke ɖe boblododowo ŋu o. Na be yeaɖe yeƒe zɔhɛ ƒe dɔwɔnyawo afia le wò hadomenyatakakadzraɖoƒewo ɖe wo ta be woawɔ nenema ke na wò. Alo, ne èle nusiwo wowɔ ɖe ɖoɖo nu dzram la, tsɔ asiɖeɖe le nu ŋu na asisi siwo yɔa nutoa me dɔwɔƒea.
Kpɔɖeŋu deblibo aɖe tso Thread & Needle , si wɔ ɖeka kple nutoa me srɔ̃ɖeɖoɖowɔha aɖe gbɔ. Le srɔ̃ɖewu ɖesiaɖe si wobia la gome la, ŋugbetɔa xɔ asigɛ si wowɔ ɖe ɖoɖo nu be wòanye nunana. Menye ɖeko esia kpe ɖe srɔ̃ɖeɖoɖoa ŋu ko o, ke ekpe ɖe asitsaha eveawo siaa ŋu be woate ŋu akpɔ wo le asi yeye aɖe me.
Ne ènya tu hadomeɖoɖo aɖe ko la, ele vevie be nànyii. Wɔ dɔ aduadu le wɔna siwo wowɔ ɖekae me, wɔ ɣeyiɣi kpui aɖe ƒe dodoɖeŋgɔ, alo wɔ adzɔnu siwo wotsɔ ŋkɔ na siwo ƒoa nu na dɔwɔƒe eveawo siaa ƒe nyaselawo. Zi alesi nàte ŋu awɔ dziɖuɖu ƒe nɔnɔmewo la, zi nenemae wò hadomehabɔbɔa akpɔ dzidzedze le ɣeyiɣi didi aɖe megbe.
ƒe kpɔɖeŋu . Tsɔ atsyãwɔƒe aɖe kple ahadzraƒe aɖe si le nutoa me si wɔ ɖeka tsɔ wɔ adzɔnu siwo wowɔ ɖe ɖoɖo nu na ahadzraƒea ƒe asisi wɔnuteƒewo la Menye ɖeko ahadzraƒea dzi woƒe nudzadzrawo ɖe edzi ko o ke ena woƒe adzɔnuwo hã dze le nutoa me nuɖuɖu ŋuti nyatakakadzraɖoƒewo, eye wokpena ɖe adzɔnuwɔƒe eveawo siaa ŋu be woatu nutoa me tɔwo ƒe anyinɔnɔ sesĩe wu.
partnership me | tsonu ƒe | kpɔɖeŋu . |
---|---|---|
Boutique & Embroidery Fiase . | Dzidziɖedzi le nukpɔkpɔ me kple 30% ƒe nudzadzra ƒe dzidziɖedzi. | Stitch Perfect wɔ ɖeka kple nutoa me boutique na custom logo awu. |
Barbershop & Embroidery Fiase . | 50% ƒe dzidziɖedzi le nudzadzra kple nutoa me ƒe ɖeɖefia me. | Stitch Magic wɔ dɔ kple nutoa me ɖakpaƒe aɖe tsɔ wɔ awu siwo wotsɔ atsyã wɔe. |
Srɔ̃ɖeɖoɖowɔla & Embroidery Fiase . | Asitsalawo ƒe gɔmeɖoanyi yeye kple adzɔnu ƒe ŋkɔ ŋuti sidzedze si wodo ɖe dzi. | Thread & Needle wɔ ɖeka kple srɔ̃ɖeɖoɖowɔla be woatsɔ asigɛ siwo wowɔ ɖe ɖoɖo nu ana. |
SEO (Search Engine Optimization) nye nu vevitɔ si ana woade dzesi wò embroidery dɔwɔƒea le Internet dzi. Ne mèle wò nyatakakadzraɖoƒea ƒe nyonyome wɔm na mɔ̃ siwo dia nyatakakawo o la, ke le nyateƒe me la, èle wò dɔwɔƒea ɣlam ɖe asitsaƒe si amewo sɔ gbɔ ɖo. SEO dzia wò mɔnukpɔkpɔwo ɖe edzi be nàdze le numekuku me tsonu me ne amesiwo ate ŋu ava zu asisiwo le embroidery services alo products abe tɔwò ene dim. Le nyateƒe me la, 75% le ezãlawo ƒe 75% meʋuʋuna toa axa gbãtɔ dzi le numekuku me tsonuawo me gbeɖe o, eyata ne mèle ɖoƒe ɖom o la, ke èle ɣeyiɣi gã aɖe tom.
Le kpɔɖeŋu me, bu Stitchmaster , si nye atsyãwɔƒe xɔŋkɔ aɖe ŋu kpɔ. Esi wodo ga ɖe SEO me vɔ la, wokpɔ 40% ƒe dzidziɖedzi le organic traffic kple 20% ƒe dzidziɖedzi le dzimetɔtrɔwo me. SEO menye ɖoƒe kɔkɔ ɖoɖo ko o; Eku ɖe nyasela siwo sɔ ŋu ɖoɖo ɖe wo ŋu kple egbɔkpɔkpɔ be wokpɔ nusi tututu dim wole le wò nyatakakadzraɖoƒea.
Nya veviwo ŋuti numekuku nye afɔɖeɖe gbãtɔ le SEO ƒe aɖaŋu ɖesiaɖe si kpɔ dzidzedze me. Ne èɖo taɖodzinu na nya vevi siwo sɔ la, èkpɔa egbɔ be wò nyatakakadzraɖoƒea dze ne zãlawo di nyati siwo sɔ, abe 'Custom Embroidery' alo 'Ame ŋutɔ ƒe Embroidered Gifts.' Dɔwɔnuwo abe Google Keyword Planner alo Ahrefs ateŋu akpeɖe ŋuwò be nàkpɔ nya vevi siwo le ɖoƒe kɔkɔ, siwo me hoʋiʋli mele o siwo nàkpɔ. Ne ènya de dzesi wò nya veviwo ko la, tsɔ wo de wò nyatakakadzraɖoƒea ƒe nyawo, meta numeɖeɖewo, kple tanyawo me le dzɔdzɔme nu.
A kpɔɖeŋu vevitɔ le dzidzedzekpɔkpɔ nya veviwo zazã enye Threadworks , si kpɔ 30% dzidziɖedzi le nyatakakadzraɖoƒea yiyi le susu tsɔtsɔ ɖe niche nya veviwo abe 'custom embroidered patches' kple 'embroidery na dɔwɔƒe nunanawo.' to honing le siawo koŋ, wo he targeted traffic si trɔ zu asisiwo.
On-Page Optimization fia nusiwo dzi nèkpɔna tẽ le wò nyatakakadzraɖoƒea—nu siwo le abe tanyawo, meta tags, tanyawo, kple nɔnɔmetatawo ene. Menye ɖeko nyatakakadzraɖoƒe si wowɔ nyuie wu la adzɔ dzi na mɔ̃ siwo dia nyatakakawo ko o, ke ana nuteƒekpɔkpɔ si nyo wu zazã hã nasu wo si. Le kpɔɖeŋu me, tsɔ alt text si ɖɔa nɔnɔmetatawo kpe ɖe nɔnɔmetatawo ŋu, eye nàkpɔ egbɔ be wò adzɔnuwo ƒe axawo nye nyatakaka siwo me nyatakaka le eye wowɔa dɔ ɖe ame dzi.
For EmbroiTech , woƒe adzɔnuwo ƒe axawo ƒe nyonyome na SEO na be 50% dzi ɖe edzi le organic search traffic. Wokpɔ egbɔ be wogblɔ nusiwo wowɔ ŋuti numeɖeɖe ɖesiaɖe tsitotsito, asisiwo ƒe numetotowo hã le eme, eye woƒo ka na wo nyuie be woawɔ nu. Tɔtrɔ sue siawo kpɔ ŋusẽ gã aɖe ɖe woƒe nyatakakadzraɖoƒea ƒe dzedzeme kple eŋudɔwɔwɔ ŋu.
Nutoa me SEO nye nusi wòle be dɔwɔƒewo abe atsyãdzraƒe siwo ɖoa ŋu ɖe woƒe nutoa me ƒe asisiwo ŋu ene. Ne èna wò nyatakakadzraɖoƒea nyo ɖe edzi be nàte ŋu adi wò le mia gbɔ la, àna wòanɔ bɔbɔe na ame siwo le miaƒe nutoa me be woake ɖe ŋuwò. Esia lɔ nutoa me nya veviwo zazã ɖe eme (le kpɔɖeŋu me, 'Custom Embroidery in [City]') kple Google My Business Profile wɔwɔ be wòadze le local search results kple Google maps me.
Nudzɔdzɔ ɖeka si nyo ŋutɔe nye Stitchify , si trɔ asi le woƒe nutoa me SEO aɖaŋu ŋu wònyo wu. To woƒe Google My Business Listing kple Targeting teƒe-koŋ ƒe nya veviwo me la, wokpɔ afɔzɔlawo ƒe dzidziɖedzi 50% ɖe woƒe fiase ŋutɔŋutɔ me eye wole dzidzim ɖe edzi 25% le Internet dzi nyabiasewo me. Nutoa me SEO kpe ɖe wo ŋu woɖu woƒe nutoa dzi eye wodzi ɖe edzi le Internet dzi kple esiwo womedzrana le Internet dzi o siaa dzi.
Content marketing yi asi-le-asi kple SEO. To nya vevi siwo me nyatakaka le wɔwɔ me—abe blog me nyawo, nufiamewo, alo nya siwo nèbiaa nya tso wo ŋu ene—àte ŋu aƒo ɖokuiwò ɖe wò nyaselawo me esime nèle wò SEO hã ɖɔm ɖo. Ne wotsɔ nya vevi siwo sɔ na wò nyatakakawo nyuie la, enaa mɔnukpɔkpɔ si asu asiwò be nàɖo ɖoƒe ɖe mɔ̃ siwo dia nyatakakawo dzi esime nèle kakaɖedzi tum ɖo kple amesiwo ate ŋu ava zu asisiwo.
Bu Embroidery Hub , si tu blog si ƒe susu le 'alesi alé be na wò awu siwo wowɔ kple asi ' kple 'trends le custom embroidery.' nya siawo, siwo wowɔ nyuie na SEO, menye ɖeko woɖo asisiwo ƒe nyabiasewo ŋu ko o ke boŋ woɖo nɔƒe kɔkɔ hã ɖe Google dzi. Esia wɔe be nyatakakadzraɖoƒea kpɔ dzidziɖedzi 60% le organic traffic me le ɣleti etɔ̃ me.
SEO aɖaŋuɖoɖo | ŋusẽkpɔɖeamedzi | kpɔɖeŋu . |
---|---|---|
Nya veviwo ŋuti numekuku . | ʋuwo ƒe agbɔsɔsɔ si woɖo taɖodzinu na kple ɖoƒe siwo nyo ɖe edzi. | Threadworks kpɔ dzidziɖedzi 30% le ʋuɖoɖo me to niche nya veviwo zazã me. |
On-Page ƒe nyonyome . | Enhanced user experience kple didi ƒe mɔ̃ ƒe ɖoƒe kɔkɔwo. | EmbroiTech kpɔ dzidziɖedzi 50% le ʋuwo ƒe zɔzɔ me to adzɔnuwo ƒe axawo ƒe nyonyome me. |
SEO si le nutoa me . | Afɔdzidede ƒe dzidziɖedzi kple nutoa me ƒe dzedzeme dzi ɖe edzi. | Stitchify do afɔdzideƒewo ɖe dzi 50% kple nutoa me SEO. |
Emenyawo ƒe asitsatsa . | Engagement kple organic didi ƒe ɖoƒewo nyo ɖe edzi. | Embroidery Hub kpɔ dzidziɖedzi 60% le ʋuwo ƒe zɔzɔ me kple blog me nyawo. |
Aɖaŋu kawoe wɔ dɔ nyuie wu na wò embroidery dɔwɔƒea le SEO gome? Miɖe kuku miagblɔ miaƒe nuteƒekpɔkpɔwo le nya siwo le ete la me faa!